PRINTING PROBLEMS FOR SCIENCE TO SOLVE
The book seems to have been regarded
for hundreds of years for thousands of
years if we include its prototypes as a
thing apart, subject to its own laws of beauty, utility,
and economy. But recently men have come to realize
that the book has no special esthetic license, that
what is barbarous art elsewhere is barbarous in the
book; they also recognize that the book is within
the domain of economics, that the invention of typography
was primarily a reduction of cost, and that a myriad
later processes, which make the book what it is to-day,
are all developments of the same principle. What
has not been so clearly seen is that in the field
of utility the book is not independent, cannot impose
conditions upon its users, but is an instrument strictly
subordinate to human needs. The establishment
of its efficiency has only begun when we have adapted
it to the convenience of the hand and the bookshelf.
The real tests of its utility are subtle, not gross,
and are, in fact, beyond the range of ordinary haphazard
experience. In this field popular judgment may
be right or wrong; it offers merely an opinion, which
it cannot prove. But here that higher power of
common sense that we call science comes in and gives
verdicts that take account of all the elements involved
and can be verified. Rather this is what science
has not yet done for printing, or has done only in
part, but which we confidently expect it is about
to do.
What then are some of the points that
we may call in science to settle? We know surely
that fine type, bad presswork, pale ink on gray paper
are all bad for the eyes. But there are a host
of other matters connected with printing, we may even
say most matters, in regard to which our knowledge
is either uncertain or indefinite. In respect
to this whole range of practical printing subjects
we want to know just what practice is the best and
by what percentage of superiority. This quantitative
element in the solution is of great importance, for
when rival considerations, the esthetic, the economic,
for instance, plead for one choice as against another,
we shall know just how much sacrifice of utility is
involved. The tests for which we look to science
cover everything that goes to make up the physical
side of the book. The tests themselves, however,
are psychological, for the book makes its appeal to
the mind through one of the senses, that of sight,
and therefore its adaptedness to the manifold peculiarities
of human vision must be the final criterion of its
utility.
Beginning with the material basis
of the book paper most readers
are sure that both eggshell and glaze finish are a
hindrance to easy reading and even hurtful to the
eyes; but which is worse and how much? Is there
any difference as regards legibility between antique
and medium plate finish, and which is better and by
what percentage? In regard to the color as well
as the surface of paper we are largely at sea.
We realize that contrast between paper and ink is
necessary, but is the greatest contrast the best?
Is the blackest black on the whitest white better,
for instance, than blue-black on buff-white, and how
much? Is white on black not better than black
on white, and, if so, in what exact degree? Or
is the real solution to be found in some other color
contrast as yet untried? The very mention of
some of these possibilities shocks our prejudices
and stirs our conservatism to revolt in advance; yet,
with or against our will, we may be perfectly sure
that the changes which science finally pronounces
imperative will be made.
Who can tell what is the normal length
of line for legibility, or whether there is one, and
whether there is an ideal size of type, or what it
is? Are the newspapers, for instance, right as
to length of line and the books as to size of type,
as many suppose? Has each size of type a length
of line normal to it? How is this affected by
leading, or is leading merely of imaginary value?
Is large type desirable for the schoolbooks of the
youngest children, and may the type be made smaller,
down to a certain limit, without harm, as the children
grow older, or is there one ideal size for all ages?
It is frankly recognized that in certain works, like
editions of the poets, legibility may properly be
sacrificed in some degree to beauty, and in certain
reference works, again, to economy of space; but we
should like to know, as we do not now with any exactness,
what amount of legibility is surrendered.
It is easy, however, to see that one
great battleground of controversy in any suggested
reforms must be the design of the type itself.
Here, fortunately, the English public starts with
a great advantage. We have thrown overboard our
old black letter with its dazzling contrasts of shading
and its fussy ornament, and therefore can begin where
the Germans must some day leave off. We have
no accents or other diacritical marks, and in this
respect are superior to the French also. We start
with a fairly extended and distinct letter like Caslon
for our norm, but even so the problem is in the highest
degree complex and baffling. First, accepting
the traditional forms of the letters, we must determine
whether light or heavy, even or shaded, condensed or
extended letters are the more legible, and always
in what proportion. We shall then be in a position
to decide the relative standing of the various commercial
types, if such we find, that fairly well meet the conditions.
It will also be obvious what changes can be introduced
to improve the types that stand highest. By and
by the limit of improvement will be reached under
the traditional forms of the letters. It will
next be the task of science to show by what modifications
or substitutions the poorest letters, such as s z
e a x o can be brought up to the visibility of the
best letters, such as m w d j l p. Some of these
changes may be slight, such as shortening the overhang
of the a and slanting the bar of the e, while others
may involve forms that are practically new. It
is worth remembering at this point that while our
capital letters are strictly Roman, our small or lowercase
letters came into being during the middle ages, and
many of them would not be recognized by an ancient
Roman as having any relation to his alphabet.
They therefore belong to the modern world and can
be altered without sacrilege.
There will remain other problems to
be solved, such as the use of capitals at all; punctuation,
whether to keep our present practice or to devise
a better; the use of spacing between paragraphs, words,
and even letters; besides numerous problems now hardly
guessed. Many of the conclusions of science will
be openly challenged, but such opposition is easiest
to overcome. Harder to meet will be the opposition
of prejudice, one of whose favorite weapons is always
ridicule. But the results of science in the field
of printing, as in every other, are sure to make their
way into practice, and here their beneficent effect
in the relief of eye strain and its consequent nervous
wear and in the saving of time is beyond our present
power to calculate or even imagine. The world
at the end of the twentieth century will be a different
world from this, a far better world, we trust; and
one of the potent influences in bringing about that
improvement will then be traced, we are confident,
to the fact that, near the beginning of the century,
science was called in to solve those problems of the
book that belong to the laboratory rather than to
the printing office.