Almost from the first years of her
existence America has been known chiefly as a commercial
nation, as a nation noted for her men of affairs,
rather than for her artists and men of letters.
Which is to say that the life of the Republic has
been practical rather than artistic, and it is only
of late years, except for a sporadic instance here
and there, that any genuine artistic impulse has made
itself felt.
This is not a cause of reproach.
Given the circumstances, it was inevitable that America
should develop first on her commercial side.
Here was a great continent, stretching thousands of
miles to the westward, waiting for man’s occupancy.
Millions of acres of plain and woodland awaited development.
There were cities to found and rivers to bridge and
roads to make and soil to till and gold to dig before
America could think of writing poetry or painting
pictures. Think it is only three centuries
since Jamestown was founded; only a century and a
quarter since we became a nation a mere
handbreadth of time when compared with the long centuries
of English or French or Italian history. We have
already said that for art historic background is necessary;
a background of achievement and tradition. Such
a background we are just achieving. Besides,
during our first century, there were such great deeds
of conquest and development to be done that they challenged
our strongest men. Great fortunes were made, as
a matter of course, and Europe witnessed the unique
spectacle of men, born in poverty and obscurity, rising
to be captains of the world. It is this which
has never ceased to shock the European sense of the
fitness of things that the poor boy of
yesterday may be the millionaire of to-morrow and
take his place with the greatest of the nation.
It is the story of a few such boys which will be told
in this chapter.
First is the man who financed the
Revolution and who to a large extent made possible
its successful termination Robert Morris.
Born in Liverpool, England, in 1734, he came to this
country with his father at the age of thirteen, and
a place was soon found for him in the counting-house
of Charles Willing, a wealthy merchant of Philadelphia.
By his diligence and activity, as well as unusual intelligence,
he grew in favor and confidence, until, upon the death
of the elder Willing, he was taken into partnership
by the latter’s son, and by the opening of the
Revolution, the firm of Willing & Morris was one of
the largest and most prosperous in Philadelphia.
Of English birth, and bound to England
by the ties of business, Morris was nevertheless opposed
to the stamp-act and was one of those who, in 1765,
signed an agreement to import nothing further from
England until the act was repealed. He was, however,
opposed to independence, and, as a member of the Continental
Congress, voted on July 1, 1776, against the Declaration.
Three days later he declined to vote, but when the
Declaration was adopted, he signed it, and threw in
his fortunes unreservedly with his new country.
His services were more than valuable they
were indispensable. As a member of the Committee
of Ways and Means, he backed the government’s
credit with his own. Without his aid, the last
campaigns of the war would have been impossible.
It was he who supplied General Green with munitions
of war for the great campaign of the south, and shortly
afterwards raised a million and a half on his own
notes to assist Washington in the movement which resulted
in the capture of Cornwallis at Yorktown. A year
later, when the financial situation of the government
had become desperate, he organized the Bank of North
America to assist in financing it. For three years,
he acted as superintendent of finance, with complete
control of the monetary affairs of the country.
He was a member of the Constitutional Convention, and
when the new government was organized, Washington asked
him to accept the treasury portfolio, but he declined,
suggesting instead Alexander Hamilton. That was
not the least of his services to America, for Hamilton
was preeminently the man for the place.
It was the striking irony of fate
that the man who had controlled the finances of a
nation and by his personal exertions saved it from
bankruptcy should himself die in a debtor’s prison;
yet such was the case. A series of unfortunate
land speculations swept away his wealth and ruined
his credit; he found himself unable to meet his obligations
and was seized by his creditors and thrown into prison,
where he remained for some years, and where death
found him in 1806.
So Robert Morris was not one of the
founders of great fortunes. Turn we to the earliest
and perhaps most successful of these, John Jacob Astor,
the very type of the astute, large-minded, and far-sighted
financier. Born at Waldorf, Germany, in 1763,
the son of a poor butcher in whose shop he worked
until sixteen years of age, there was nothing in his
life or circumstances to indicate the future which
lay before him. One of his brothers, however,
had come to America and settled at New York, and young
John Astor resolved to join him in the land of opportunity.
At the age of twenty, he was able to do so, bringing
with him some musical instruments to sell on commission,
but a chance acquaintance which he made on shipboard
changed the whole course of his life.
This acquaintance was that of a furrier,
who told young Astor of the great profits to be made
by buying furs from the Indians and selling them to
the large dealers. Perhaps he exaggerated the
profits of the business; at any rate, he fired the
ambition of his hearer, and the latter decided to
enter the fur business without delay. Upon landing
in New York, therefore, he at once secured a position
in the shop of a Quaker furrier, and after learning
all the details of the business, opened a shop of
his own.
Perhaps no one ever worked harder
in establishing a business than John Jacob Astor did.
Early and late he was at his shop, except when absent
on long and arduous purchasing expeditions into the
wilderness. More than that, he possessed admirable
business judgment, so that, after fifteen years of
work, he had succeeded in accumulating a fortune of
a quarter of a million dollars. With careful
and sagacious management, the business prospered so
that Astor was soon able to send his furs to Europe
in his own vessels, and bring back European goods.
And about this time, he began working on a grandiose
and picturesque enterprise.
The English Hudson Bay Company, established
many years before, with hundreds of trappers and traders
and scores of trading-posts, controlled the rich fur
business of Canada and the northwest. We have
seen how, years after the events which we are now
narrating, the agents of the company tried to save
Oregon for England and how Marcus Whitman foiled them.
Astor’s plan, in outline, was to render American
trade independent of the Hudson Bay Company by establishing
a chain of trading-posts from the great lakes to the
Pacific, to plant a central depot at the mouth of
the Columbia river, and to acquire one of the Sandwich
Islands and establish a line of vessels between the
western coast of America and the ports of Japan, China
and India. Surely a man who could conceive a
plan like that was something more than a mere trader,
and Astor proceeded at once to carry it into effect.
Two expeditions were sent out, one
by land and one by sea, to open up intercourse with
the Indians of the Pacific coast, and the settlement
of Astoria was planted at the mouth of the Columbia
river. Whether Astor would have been able to
carry out the remainder of his plan is purely problematical,
for before he had it fairly under way, the war of 1812
began, and he was forced to abandon the enterprise.
The story of this far-reaching project has been told
by Washington Irving in his “Astoria.”
Until his death, he continued to enlarge and increase
his business, and left a fortune estimated at twenty
millions of dollars.
The Astor plan of investment is one
of the safest, most sagacious in the world. Practically
all of his profits were invested by John Jacob Astor
in real estate outside the compact portion of the city
of New York. As the city grew out to his holdings,
he would improve them, rent or sell them, and reinvest
further out. In this way the growth of the city
marked also the growth of his fortune, and this plan
of investment has been followed by his descendants
to the present day, until they have become by far
the most important owners of real estate in New York
City. His son, William B. Astor, gave his life
to the preservation and growth of the vast property
he inherited, and at his death had more than doubled
it, dividing an estate of $45,000,000 between his two
sons.
Not that the whole thought of these
two men was money-getting, for their public gifts
were numerous and important. The most noteworthy
was the Astor library, founded by John Jacob Astor
at the suggestion of Washington Irving, and largely
added to by his son, the total amount of the Astor
donations to it exceeding a million dollars. But
they stand as two types of sagacious and hard-headed
business men, to whom money-making and the still more
difficult art of money-keeping was an instinctive
accomplishment.
The second great American fortune
was that founded by Cornelius Vanderbilt, as remarkable
and picturesque a character as this country ever produced.
Born on Staten Island in 1794, the son of a farmer
in moderate circumstances, the boy soon developed
a remarkable talent for trade. His father owned
a sail-boat, in which he conveyed his produce across
the bay to the New York markets, and the boy soon learned
to manage this and was intrusted with these daily
trips. When he was sixteen years old, he bought
a boat of his own, in which he ferried passengers
across the bay, and two years later he was owner of
two boats and captain of a third. This was the
beginning of the great fleet of steamers, sloops and
schooners which he built up for the navigation
of the shores of New York bay and the Hudson river,
which won him the title of “Commodore,”
which clung to him all his life. Before he was
forty years old, he had accumulated a fortune of half
a million dollars, and was ready for those great financial
operations which marked his later life.
The discovery of gold in California
led him to establish a passenger line by way of Lake
Nicaragua which netted him ten millions in ten years;
he established a fast line of passenger steamships
between New York and Havre; and finally was attracted
to railway development as a field of enterprise destined
to win large returns. In the course of a few
years he had secured control of both the Hudson River
and New York Central roads, and brought both of them
to the highest state of efficiency, and after consolidating
them, extended the system to Chicago by the purchase
of the Lake Shore, the Canada Southern and Michigan
Central. He built a great terminal in New York
City, and made the system so profitable that, from
it, and a series of fortunate speculations, he accumulated
a fortune of $100,000,000, practically all of which
he bequeathed to his eldest son, William Henry.
One million was also given for the establishment of
Vanderbilt University at Nashville, Tennessee.
Cornelius Vanderbilt, for many years,
had a very poor opinion of his son’s financial
ability, and giving him a small farm on Staten Island,
left him to shift for himself. Everyone has read
of the incident which changed this opinion. William
needed some fertilizer for his farm, and asked his
father to give him a load of manure from his stables.
His father told him to go ahead and take a load, and
William thereupon brought a great scow up to the pier
near the stables, proceeded to load it, and when his
father protested, pointed out that he had not specified
the kind of load, but that he had meant a scow-load.
This bit of sharp practice pleased his father, and,
shortly afterwards, the great success with which he
managed the Staten Island Railroad, as receiver, established
him in his father’s confidence. He continued
and extended his father’s policy of railway
investment, and added to the great fortune which had
been left him, and which still remains one of the
greatest in America, though it has been split up among
the different branches of the Vanderbilt family.
William himself distributed about two millions in
various benevolent and public enterprises, one of the
queerest of which was the removal of one of “Cleopatra’s
Needles” from Egypt to Central Park, New York
City, at a cost of over a hundred thousand dollars.
In the business world of New York
City, half a century ago, no name was more prominent
than that of A. T. Stewart, whose success as a merchant
was one of the most astonishing features of the time.
Born near Belfast, Ireland, in 1803, Stewart was a
descendant from one of those hardy and thrifty Scotch-Irish,
whom we have had occasion to mention before. His
father was a farmer, but died while the son was still
at school, and at the age of twenty the latter came
to New York, and after looking over the field, opened
a small store on lower Broadway, with a sleeping apartment
for himself in the rear. Such was the beginning
of the greatest dry-goods business this country ever
saw. It increased by leaps and bounds, for Stewart
seems to have had a sort of instinctive genius for
the business. He was continually moving to larger
and larger quarters, and in 1862, built on Broadway
a store which was at that time the largest in the
world, and which, even in this day of mammoth structures,
commands attention. Its cost was nearly three
millions, a colossal sum for those days; two thousand
people were employed in it and it cost a million a
year to run. But it brought a tremendous return,
and its owner soon became one of the wealthiest men
in New York.
He wanted more than wealth he
hungered for political and social honors which were
never fully his. He had made a large contribution
to the fund of $100,000 presented by the merchants
of New York to General Grant, and in 1869, Grant appointed
him secretary of the treasury. The senate refused
to confirm the appointment, on the ground that the
law excluded from that office anyone interested in
the importation of merchandise. Grant sent to
the senate a message recommending that this law be
repealed, but the senate refused; and Stewart thereupon
offered to place his business in the hands of trustees
and devote its entire profits to charity during his
term of office; but still the senate refused, and the
nomination was withdrawn. It was a bitter blow
to Stewart, nor was his fight for social prominence
much more fortunate. As his last stake, as it
were, he began the erection of a great marble palace
on Fifth Avenue, designed to cost a million and to
be the finest private residence in the world, but
he died before it was completed.
One of the great industries of the
country is that of sugar refining, and it is inseparably
connected with the name of Havemeyer, for to the Havemeyers
is due its development and its formation into a so-called
trust, which practically controls the market, and which
has won great wealth for its organizers. The
ancestor of the Havemeyers was a thrifty German who
came to this country in the latter part of the eighteenth
century, and, after engaging in various pursuits, opened
a little sugar refinery in New York City, which soon
brought him a comfortable income. There, in 1804,
William Frederick Havemeyer was born, and after a
careful education, entered the refinery, gained a thorough
knowledge of the business and, in 1828 succeeded to
it, having as a partner his cousin, Frederick Christian
Havemeyer. These two men developed the business
in a wonderful manner, installing new machinery, inventing
new processes, which reduced the manufacturing cost,
acquiring possession of other plants and securing
government support in the shape of a protective tariff,
which made a naturally profitable business doubly so,
and netted its owners many millions.
William Frederick Havemeyer found
time, in the intervals of running his business, to
take a prominent part in New York politics. He
was mayor of the city from 1845 to 1851, and again
in 1873, dying before the last term was finished.
As far as possible removed from Havemeyer’s
humdrum existence was that of Phineas Taylor Barnum,
the greatest showman the world has ever seen, the
originator of the great travelling circus, the exploiter
of Tom Thumb and Jenny Lind, the owner of Jumbo, the
most famous elephant that ever lived, whose name has
passed into the English language as a synonym for
bigness.
Barnum was born at Bethel, Connecticut,
in 1810. His father was an inn-keeper and died
when the boy was fifteen years old, leaving no property.
He tried his hand at store-keeping, and failed; ran
a newspaper, and was imprisoned for libel, and finally
reached New York at about the end of his resources
and looking around for something to do. That
was in 1834, and by accident he hit upon his real vocation.
A man by the name of R. W. Lindsay
was exhibiting through the country an old negro woman
named Joice Heth, advertising her as being 161 years
old, and as having been the nurse of George Washington.
Barnum went to see her and found her an extraordinary-looking
object. He has himself told how he was impressed
by her.
“Joice Heth,” he says,
“was certainly a remarkable curiosity, and she
looked as though she might have been far older than
her age as advertised. She was apparently in
good health and spirits, but from age or disease,
or both, was unable to change her position; she could
move one arm at will, but her lower limbs could not
be straightened; her left arm lay across her breast
and she could not remove it; the fingers of her left
hand were drawn down so as nearly to close it, and
were fixed; the nails on that hand were almost four
inches long and extended above her wrist; her head
was covered with a thick bush of gray hair; but she
was toothless and totally blind, and her eyes had sunk
so deeply in the sockets as to have disappeared altogether.
Nevertheless she was pert and sociable and would talk
as long as people would converse with her. She
was quite garrulous about ‘dear little George,’
at whose birth she declared she was present, having
been at the time a slave of Elizabeth Atwood, a half-sister
of Augustine Washington, the father of George Washington.
As nurse, she put the first clothes on the infant,
and she claimed to have raised him.”
Barnum was so impressed by this extraordinary
object, that he bought her for a thousand dollars,
putting his last cent into the venture and borrowing
what he lacked. He proceeded to advertise her
with characteristic energy, and great crowds thronged
to see her, so that his receipts sometimes ran as
high as $1,500 a week. However, the old woman
died within a year, and a post-mortem examination showed
that she was really only about eighty years old.
But Barnum had found his vocation,
that of showman, and after a few unsuccessful ventures,
bought Scudder’s American Museum, in New York
City, and started out on a brilliant career. It
is interesting to note that the museum which Barnum
purchased consisted in part of the curios collected
years before by Charles and Rembrandt Peale. Barnum
added to it, was indefatigable in securing curiosities,
really created the art of modern advertising, and
it was his proudest boast that no one ever left the
museum without having got his money’s worth.
He was one of the first to realize that the best possible
advertisement is a pleased customer, and he tried
honestly to keep his museum supplied with every novelty.
The public soon came to appreciate this, and perhaps
his greatest asset was public confidence in his promises.
People came to believe that when Barnum advertised
a thing, he really had it. But the most fortunate
day in all his life was that November day of 1842,
when he discovered at Bridgeport, Connecticut, the
midget whose real name was Charles S. Stratton, but
who was to become world-famous as General Tom Thumb.
The story of Tom Thumb’s success
reads like a romance. He was quite young when
Barnum got him, and the showman took great pains with
his education and training, for he wanted the midget
to appear a finished man of the world. He became
a great public favorite, toured America and Europe,
was introduced to kings and princes and made a great
fortune for himself and his exhibitor. Barnum
struck the apogee of his fortunes when he discovered
another midget, Lavinia Warren, who achieved a success
scarcely less than Tom Thumb’s. Indeed,
she and the General fell in love with each other and
were married at Grace Church, and as General and Mrs.
Tom Thumb were perhaps the greatest drawing cards in
the world. Another triumph of his career was
his engagement of Jenny Lind for a series of one hundred
concerts, at a salary of a thousand dollars a night,
the receipts of the tour being over seven hundred thousand
dollars.
Barnum had many ups and downs, which
he met with an invincible optimism. His museum
burned down and he rebuilt it, but it soon burned down
again. It was then that the idea occurred to
him to establish a travelling museum, exhibiting under
a tent, and it was this idea which developed into
“The Greatest Show on Earth.” It really
was the greatest and its owner never spared money
in his endeavor to keep it so. Large-hearted,
benevolent, a true entertainer, he will always occupy
a bright place in the memory of the American public.
Perhaps no name in the history of
America was ever more closely connected in the public
mind with money-making for its own sake than that
of Russell Sage. It will be surprising news to
many, who knew him only as a money-lender on a large
scale, that he started out on a public career, as
alderman, county treasurer, and finally as member of
congress for two terms, from 1853 to 1857. He
was the first person to advocate, on the floor of
congress, the purchase of Mount Vernon by the government.
His career on Wall street began shortly after that,
at first in a small way; but before his death, he
had developed into the greatest individual money-lender
in the world.
That was his whole life. He took
no part in any political or charitable movement; he
had no interest in art, and he lived in the simplest
manner. He used his wealth, not to procure enjoyment
for himself or other people, but to procure more wealth.
He was saving to the point of miserliness; he got
the utmost he could out of his money; he never took
a vacation and dying, at the age of ninety,
left a fortune of many millions. He had no children
and the whole fortune went to his wife. She at
once proceeded to bestow it in carefully-considered
benevolences, so that the Sage millions are to benefit
humanity, after all. In fact, it is doubtful
if any other fortune, amassed by a single man, will,
in the end, do so much good in the world as will this
of Russell Sage, for Mrs. Sage is devoting it to what
may be called scientific charity, which has for its
object the universal betterment of mankind.
Mrs. Sage, who thus becomes one of
the world’s great philanthropists, was Margaret
Olivia Slocum, of Syracuse, New York, and was married
to Mr. Sage in 1869. She was of a family in only
moderate circumstances, and was a school teacher previous
to her marriage. The turn of the wheel made her
the wealthiest woman in the world, and she proceeded
without delay to the carrying out of the immense benevolent
enterprises which she had doubtless long meditated.
The name of Cyrus West Field is so
closely associated with his supreme achievement, the
laying of the first Atlantic cable, that we are apt
to forget that he was in the beginning a manufacturer
and had amassed a considerable fortune before his
attention was called to the possibility of linking
Europe to America by a telegraph line laid on the bottom
of the Atlantic. It was under A. T. Stewart that
Field received his mercantile training, having gone
to New York in 1834, at the age of fifteen, from his
home in Stockbridge, Massachusetts, and entering Stewart’s
employ as a clerk.
He was an apt pupil, and before he
was of age, owned an establishment of his own for
the manufacture and sale of paper. In this business,
in the course of a dozen years, he had amassed a fortune
so considerable that he was able to retire from active
charge of it, and to spend his time in travel.
It was in 1853 that the project of carrying a telegraph
line across the Atlantic ocean suggested itself to
him during a conversation with his brother, who was
interested in building a line across Newfoundland.
The more he considered and investigated the project,
the more feasible it seemed, and he proceeded to organize
the New York, Newfoundland and London Telegraph Company,
himself taking one fourth of the capital stock, and
interesting such other capitalists as Peter Cooper,
Moses Taylor, Chandler White and Marshall Roberts.
But the project which had appeared
simple enough in theory and on paper, proved extremely
difficult of execution. If Field could have foreseen
the thirteen years of constant anxiety which awaited
him, he would no doubt have hesitated to undertake
it. It looked, at first, as though success would
crown his efforts almost at the outset, for in 1858,
the laying of a cable was completed, and for some
days, messages were sent from one continent to the
other. Then the signals began to grow fainter
and fainter, until they became imperceptible, supposedly
from the water of the ocean penetrating the cable
covering.
At any rate, the work had to be done
all over again, with little money on hand, and the
coming of the Civil War helped to make further progress
impossible. Field visited Europe more than twenty
times in the effort to raise money for the enterprise
and to keep it before the public, but it was not until
1865 that another effort to lay the cable could be
made. The “Great Eastern,” the largest
ship in the world, was secured, and began paying out
the cable; but twelve hundred miles from shore the
cable parted and could not be regained, although every
effort was made to grapple it. So the vessel
had to put back to England, and Field was confronted
with the heart-breaking task of raising even more money.
He succeeded in doing so, and in 1866, another expedition
started out with a new cable. This time, it met
with no serious misadventure, and on July 27, telegraphic
communication was re-established between England and
America, and has never since been interrupted.
That cable was the first of the hundreds
which now encircle the globe. Congress presented
the bold adventurer with a gold medal and the thanks
of the nation; John Bright pronounced him “the
Columbus of modern times, who, by his cable, has moored
the New World alongside of the Old”; the Paris
exposition of 1867 gave him the grand medal, the highest
prize it had to bestow; and he received votes of thanks
and medals and presents from all parts of the world.
In 1884, two other cables were laid
across the Atlantic by John W. Mackay and James Gordon
Bennett, whose private property they remained.
Mackay had had an adventurous career, and was destined
to be the founder of another of those great American
fortunes which are the wonder and admiration of Europe.
He was born in Dublin, Ireland, in 1831, his father
being another of those sturdy Scotch-Irish of whom
we have already had occasion to speak. He was
brought to New York at the age of nine; but his father
died a short time thereafter and the boy was thrown
practically upon his own resources.
When gold was discovered in California
in 1849, Mackay joined the crowd that rushed to the
new El Dorado, and for several years, he lived a typical
miner’s life, roughing it in the camps, but gaining
little except a thorough knowledge of mining.
In 1860, some guiding spirit led him eastward to Nevada;
his fortunes there steadily improved, until he became
one of the leading men in the settlement, and in 1872,
he made one of the most famous and romantic discoveries
in mining history, that of the famous Comstock lode,
on a ledge of rock high in the Sierras, under which
Virginia City now nestles. So rich in silver was
this great ledge of rock and its enormous production
added so greatly to the world’s supply of silver
that the market price fell to a point where such countries
as India and China, whose currency was on a silver
basis, were seriously embarrassed to maintain values.
From one mine alone over $150,000,000 was taken out.
Mackay devoted himself personally to the superintendence
of the mines, working in the lower levels with his
men, who idolized him.
Let us turn for a moment to the career
of another great fortune-builder, the man who was,
perhaps, the greatest freebooter the American financial
world ever saw, who made his money by destroying rather
than building up, and whose wealth finally killed
him Jay Gould. Let us see if we can
get some sort of idea of the personality of this extraordinary
man.
Born in 1836, a farmer’s boy,
with only such education as he could pick up, he managed
to find time to study surveying, and for two or three
years was engaged in making surveys of various New
York counties. While thus engaged, he fell in
with a wealthy and eccentric individual named Zadock
Pratt, who sent him to the western part of the state
to select a site for a tannery. He was soon doing
a large lumbering business, first with Pratt and then
in his own name; but he sold out just before the panic
of 1857, and soon after entered upon that career of
speculation in New York City which, in the end, made
him the best-hated man in America.
Picture the man, small, only five
feet six inches in height, with sallow skin and jet
black whiskers, his eyes dark and piercing, his whole
personality, as one observer put it, “reminiscent
of the spider.” His reputation was that
of an unscrupulous and immoral rascal, who would not
hesitate to sacrifice his best friends, if need be.
His war against Cornelius Vanderbilt for control of
the Erie was one of his typical operations a
war which, when he saw he was losing, he won by issuing
$5,000,000 worth of fraudulent stock. There was
never any question about the criminality of this proceeding,
and Gould was forced to flee to New Jersey, where
he spent millions in corrupting courts and legislatures millions,
not taken from his own pocket, but from the treasury
of the Erie, of which he had control. He was ousted,
at last, but not until he had added $62,000,000 to
the indebtedness of the road, of which amount it was
asserted Gould had pocketed $12,000,000.
The culminating feature of his career
was his attempt to corner gold, which brought about
the famous Black Friday panic of 1869. The scheme,
one of the most daring ever attempted by any operator,
came near success. Gould is said to have bribed
the brother-in-law of President Grant and to have
persuaded the President himself not to release any
of the government supply of gold. He then succeeded
in driving the price up to 1621/2, when suddenly the
bubble burst. Gould, himself, had been warned
and succeeded in getting away with his immense profits,
covering himself at the expense of his associates,
an act of treachery unprecedented even in the stock
market.
These were only two of the remarkable
operations which he engineered, and which need not
be given in detail here. The net result was a
fortune of some seventy million dollars, and a reputation
for duplicity such as perhaps no man in America ever
had before. It is only fair to Gould to say,
however, that he accomplished merely what most stock
gamblers would like to accomplish, if they could,
and that outside of finance, he seems to have been
an estimable man, faithful to his wife, devoted to
his children, and passionately fond of flowers.
He made no gifts of any consequence to charity during
his life, nor did he make a single benevolent bequest
in his will; but one of his children, Helen Miller
Gould, has more than atoned for this by practically
devoting her life and her fortune to charitable work.
It is doubtful if there is a better-loved woman in
America to-day than Helen Gould, who has shown so
notably how a life may be consecrated to good works.
The great marble palace which A. T.
Stewart built on Broadway, in New York City, to house
his business, and which was, at the time, the largest
building in the world devoted to a retail business,
is now occupied by another great merchant, who, starting
from a beginning even smaller than Stewart’s,
has built up a business many times as great.
John Wanamaker, whatever the growth of the country
may be hereafter, will always remain one of America’s
most representative and most successful men of affairs both
representative and successful because his business
has rested from the first on the principle of honest
dealing, of making satisfied customers in
a word, upon the altogether modern principle of “your
money back, if you want it.”
John Wanamaker was born in Philadelphia
in 1838, a poor boy with his way to make in the world.
He received his education in the common schools, and
at the age of fourteen, entered upon his business career
as an errand boy in a book store. From that,
he got a clerkship in a clothing store, and for some
years acted as salesman, until he could save enough
money to start a little store of his own. This
he was able to do in 1861, in partnership with a man
named Nathan Brown, and ten years later, he was sole
owner of a prosperous and growing business. It
was at about this time that an idea occurred to him
which was destined to revolutionize the retail business
of the larger cities of the country.
The idea was simply this: In
the great cities, most shoppers have to travel a considerable
distance to get to the business centre, and must there
waste time and energy going from one store to another
to make their purchases. Why not, then, combine
all the representative retail businesses into one
store, so that the shopper could make all purchases
under a single roof, pay for them all at once, and
have them all delivered at the same time? Moreover,
why could not one great business be conducted more
cheaply, and so undersell, the small ones, since a
single executive staff would do for it, rent, delivery
cost, and a hundred other fixed charges would be reduced,
to say nothing of the advantages of large buying,
and the advertising which every department would get
from all the rest? The idea grew into a carefully-formulated
plan, and 1876 saw the start of the great Wanamaker
department store, perhaps the most famous retail business
in the world.
Its tremendous success is an old story
now, and it has found hundreds of imitators.
Twenty years after the opening of the Philadelphia
store, another was opened in New York in the old Stewart
building, to which another building, four times as
large, has recently been added. Wanamaker from
the first firmly believed in P. T. Barnum’s old
adage that “A satisfied customer is the best
advertisement,” and he made every effort to
see that none left the Wanamaker stores unsatisfied.
He also made it a rule that no visitor to his store
should ever be urged to buy anything; that every article
of merchandise should be exactly as represented, and
that any purchase might be returned and the purchase
money would be refunded without question. As a
result, Wanamaker got a reputation for fair dealing
which proved his greatest asset.
One would think that the management
of such a business would fully occupy any man, but
Wanamaker found time for many public and benevolent
interests. He founded, in 1858, the Bethany Sunday
School, which has grown into perhaps the largest in
the world and of which he has always been superintendent;
he has taken part in many movements for civic reform,
and from 1889 to 1893 was postmaster general of the
United States. He reorganized the service; set
in motion the rural delivery system, the greatest
single improvement in its service the department has
ever made; and tried to secure a postal telegraph,
a postal savings-bank, a parcels post and one-cent
letter postage. He was the first official to
regard the service as a business pure and simple, and
if the reforms he suggested had been carried out, the
United States postoffice would now be a model for
the world.
The greatest banker and financier
in America at the present day is undoubtedly J. Pierpont
Morgan, who, however, is known not so well for the
millions he has accumulated as for the other millions
he has spent in collecting rare objects of art, until
he has become the possessor of a collection surpassing
any ever possessed by another private individual.
That much of this will one day be bequeathed by its
owner to the public there can be little doubt.
J. Pierpont Morgan is of a family
of bankers. His father, Junius Spencer Morgan,
was for many years a partner in the great London banking
house of George Peabody & Co., and on the retirement
of Mr. Peabody, succeeded him as the head of the business.
There was never any doubt of the son’s vocation.
Born in 1837, and carefully educated, he entered the
banking house of Duncan, Sherman & Co. at the age
of twenty, and from that time, rose steadily, until
he became the head of the greatest banking house in
the country. He has been largely concerned in
the reorganization of railways and the consolidation
of industrial properties, and the magnitude of some
of his operations is fairly astounding. During
the Cleveland administration, he floated a national
bond issue of $62,000,000; he marketed the securities
of the United States Steel Corporation, with a capitalization
of $1,100,000,000; he secured American subscriptions
aggregating $50,000,000 for the British war loan of
1901; he controls over fifty thousand miles of railway,
and his interests extend into practically every great
financial enterprise in America. He has given
large sums of money for public enterprises in New
York City, among them a million and a half for a great
lying-in hospital. He built the “Columbia,”
which twice defeated the “Shamrock” in
the races for the America’s cup, and he has made
many valuable gifts to the various museums and libraries
of New York City. The power he wields is enormous,
but he wields it wisely and legitimately, winning
the respect, as well as the admiration of men.
The greatest work of American men
of affairs during the past half century has been the
upbuilding and extension of the railroad system of
the country. The railroad mileage of the United
States at the present time is over three hundred and
twenty-five thousand; the total cost of the railroad
equipment of the country reaches fourteen billion dollars
and the yearly earnings average over two and a half
billions. They employ over a million and a half
men, whose wages average three million dollars a day and,
it may be added, they kill or injure nearly ninety
thousand. But that is a detail. With this
vast development of the railroad business the names
of some half dozen men are so closely connected that
the great systems of the country are generally known
as the Hill lines, the Harriman lines, the Vanderbilt
lines, the Gould lines, and so on. Of these men
we shall try to tell something briefly here.
We have already related how Cornelius
Vanderbilt secured control of the New York Central
and Hudson River roads, and added to these until he
had secured an entrance into Chicago; and how his
son, William Henry Vanderbilt, added to this system
until it became, and still remains, one of the strongest
in the country. We have told, too, of Jay Gould’s
ideas of railroad management, which seem to have been
to get the most out of it for Jay Gould. But
when Jay Gould died, he was caught, as it were, with
thousands of miles of railroads on his hands.
He left four sons, George Gould, Edwin Gould, Howard
Gould and Frank Gould, of whom George is the only
one that really counts. But he, with a real genius
for railroad building, has developed the Gould lines
into a great system stretching from Buffalo and Pittsburgh
southwestward to Chicago, Omaha, Kansas City, Denver,
Ogden, St. Louis, New Orleans, Galveston and away
out to El Paso. These lines have played a most
important part in the development of the great Southwest,
and it is said that George Gould is already blazing
a way to the Atlantic seaboard, as an outlet for the
mighty freight traffic which his lines control.
No man connected with railroad building
in this country has had a more interesting or adventurous
career than James J. Hill. Born on a little Canadian
farm in 1838, descended from the hardy Scotch-Irish
of whom we have spoken so often, his father died when
he was fifteen years, and he was left to his own resources.
He found work as a wood-chopper, and one day, while
he was chopping down a tree a traveler stopped at the
house to take dinner, hitching his horse to the gate.
The boy noticed that it was tired and fagged and carried
it a bucket of water. This attention pleased
the traveler, and as he drove away, tossed the boy
a Minnesota newspaper, remarking, “Go out there,
young man. That country needs youngsters of your
spirit.”
The boy read the paper with its glowing
accounts of the new country, and the next morning,
walking to the tree he had been cutting he hit it one
last lick for luck, and announced, “I’ve
chopped my last tree.” That tree, it is
said, bears to-day a great placard with the words,
“The last tree chopped by James J. Hill.”
It was the last one, for a day or two later
the boy started for St. Paul. He brought with
him to the United States the lusty body, frugal instincts
and good principles of his Scotch-Irish ancestry,
and, in addition to those, a self-confidence and sureness
of judgment destined to take him far.
He got employment as a shipping clerk
in a steamboat office in St. Paul, and so took his
first lessons in transportation problems. Pretty
soon he was agent for a steamboat line, then he established
a fuel and transportation business on his own account
and managed it so well that by 1873, he had accumulated
a fortune of a hundred thousand dollars. There
was in Minnesota at the time a little railroad called
the St. Paul & Pacific. It started at St. Paul,
but it stopped after it had got only a few hundred
miles toward the Pacific. Hill decided to buy
it. The price was half a million, so he tramped
back to Canada and persuaded the bank of Montreal
to let him have the $400,000 he needed. That was
surely one of the most wonderful feats of a wonderful
career. The directors of the bank were severely
criticised; men laughed at his purchase, pointing
out that the road had never paid, and prophesying that
it never would pay.
Yet that Jim Crow road was the foundation
of the Great Northern system, the Hill line, stretching
across Dakota and Montana to Puget Sound. Every
man who went into the enterprise with Hill now owns
his stock in it as a free gift, for in the intervening
years, the cost has been returned to him in the shape
of dividends and bonuses. It has never failed
to pay regular dividends, and has, perhaps, won public
confidence more surely than any other in the country.
For James J. Hill has kept faith in the smallest detail
with every man who ever entrusted a dollar to his
hands. The loyalty of the employes of the Great
Northern has passed into a proverb, “Once a
Hill man, always a Hill man,” and it is true.
He knows his road as few other men do. Before
he bought the St. Paul & Pacific, he traveled over
the route in an ox-cart, studying not only the road,
but the people along the way there weren’t
many and the resources of the country.
Before he extended his line to the Pacific, he went
the whole distance on foot and horseback.
People laughed at him when he announced
that he was going to extend his line to the Pacific.
No line had ever been built across the continent without
a great subsidy from the government to secure
a subsidy was always the first step; besides, it was
believed that the country through which the Great
Northern was to extend would not even grow wheat, and
the new road was promptly dubbed “Hill’s
Folly.” But in 1893, his line reached the
Pacific. A few years later, the owners of the
great Northern Pacific were begging him to manage
that road, too. For he had created business for
his road a great market in the Orient to
fill his west-bound freight cars, and a great market
in the eastern United States for Puget Sound lumber
to fill his east-bound cars. For remember no
railroad can make money unless, after it has hauled
a loaded car from one end of the line to the other,
it can find another load to put in that same car to
haul back again. Hill supplied the business and
his story is the wonderful story of the development
of the Great Northwest.
Which brings us to the Napoleon of
the railroad world, E. H. Harriman. America has
never seen another quite like him. When the panic
of 1901 was at its height and the financial world
seemed trembling in ruins about his head, he refused
to break the corner, as he might have done, but sat
watching the tape, cool, quiet and calculating, while
men failed, banks tottered, and his own associates
begged him to yield. For the ambition of this
man knew no limitation. His kingdom must stretch
from sea to sea and from the lakes to the gulf.
His kingdom lay to the south of Hill’s,
for he ruled the Union Pacific, and between the two
men there was ceaseless war. Physically and mentally
they were as far apart as two men could be. Hill
is a large man, with massive head and brow, and his
eyes are steady and cool and brown, his lips full
and sensitive, his whole personality bespeaking force
and decision. Quite different was Harriman; a
small, ordinary looking man, with glasses and a scraggy
mustache, giving the impression of nervous force rather
than of power; an irritable man, easily angered; a
fighter clear through, but fighting sometimes when
peace were wiser that was Harriman.
Harriman was born at Hempstead, Long
Island, the son of a clergyman with a large family
and a small income. The boy was renowned chiefly
for his daily fights and for his aversion to study.
At the age of fourteen, he was put to work in a broker’s
office in Wall street, at eighteen he had a partnership,
at twenty-two he bought a seat on the stock exchange,
and pretty soon entered the railroad field by getting
control of the Illinois Central. He at once inaugurated
a new policy. Before that time, the prevailing
idea of railroad management was to run a road as cheaply
as possible and pay big dividends. Harriman’s
idea was that the biggest dividends would be secured
in the end by making a good road, and he proceeded
to carry the idea out by putting his road in the very
pink of condition. And it paid.
That was the beginning. His great
coup was the rebuilding of the Union Pacific.
A railroad with 7,500 miles of track, a giant crushed
by its own weight, it had gone into a receivership
in the panic of 1893. For five years it stayed
there, despite the utmost efforts of the giants of
finance to lift it out. Then Harriman got possession
of it, and taking an engine and a car, turned the
train backward and, running in the day time only,
went over the road mile by mile. He decided that
the road must be made a good road, and he told his
executive committee that he needed for his immediate
necessities one hundred millions of dollars!
Well, he got the money and he got
good men and went to work. The result was soon
apparent. Earnings grew, business increased, and
the company’s credit improved. Never before
in the history of railroading had there been such
daring rebuilding. The line was levelled down
to a maximum grade of forty-one feet to a mile; two
hundred and forty-seven feet were scaled off the top
of the Great Divide; millions of cubic yards of dirt
and stone were blasted out and moved; tunnels were
drilled; and, finally, when the Southern Pacific,
too, was acquired, a trestle twenty-three miles long
was built across Great Salt Lake, through water thirty
feet deep, taking railroad trains farther from land
than they had ever yet been run, and shortening the
road forty-four miles. And the result? The
gross earnings have risen to over $170,000,000 a year,
and $28,000,000 a year are distributed in dividends.
Truly a transformation from the old water-logged road
which Harriman took over.
He had his reverses he
attempted to get hold of the Northern Pacific, but
it slipped through his fingers; the Burlington was
cut out from under his guns, and so was the Rock Island.
James J. Hill outgeneraled him more than once, and
he was never able to “get back” at Hill
effectively.
With Harriman we shall close this
chapter on men of affairs. Many others might
have been noted. In fact, none of the great industries
of the country has been built up except by inspired
work. Armour and Cudahy and Swift made the packing
business; Marshall Field built up a business in Chicago
rivalling Wanamaker’s; August Belmont, William
C. Whitney, Levi Leiter, Robert Goelet, Pierre Lorillard,
and a hundred others, amassed great fortunes.
Yet there was nothing in their career different to
those of the men already considered in this chapter.
They had a genius for money-making. Each in some
special field; but, beyond that, they did few memorable
things. And so we need not pause longer over them
here, except to remark, that it is, in the main, to
such men as these, that America owes her great material
prosperity.