WHAT EACH MAN EXPECTS OF HIMSELF
G. S. L. TO HIMSELF
CHAPTER I
G. S. L. TO HIMSELF
The most important and necessary things
a man ever says sometimes, are the things he feels
he must say particularly to himself.
In what I have to say about this nation
I have stripped down to myself.
Of course any man in expressing privately
his own soul to himself, may hit off a nation, because
of course when one thinks of it, that is the very
thing everybody in a nation would do, probably if he
had time.
But that may or may not be. All
I know is that in this book, and in a grave national
crisis like this I do not want to tell other people
what they ought to do.
A large part of what is the matter
with the world this minute is the way telling other
people what they ought to do, is being attended to.
I do not dare, for one, to let myself
go. I am afraid I would be among the worst if
I got started joining in the scrimmage of setting everybody
right.
During the last three months, the
more desperate the state of the world gets from day
to day, the more I feel that the only safe person for
me to write to or for me to give good advice to, is
myself.
I have always carried what I call
a Day Book in my pocket and if anything happens to
my mind or to my pocket book in a railway
station, in a trolley car, or on a park bench, or
up on Mount Tom wherever I am, I put it
down put it down with the others and see
what it makes happen to me.
As the reader will see, the things
that follow are taken out bodily from this book to
myself.
On the other hand I want to say deliberately
before anybody goes any further and in order to be
fair all around, this is a book or rather part of
a book a hundred million people would write if they
had time. It has been written to express certain
things a hundred million people want during the next
four years from the next President, and with the end
in view of getting them, I am bringing up in it certain
things I have thought of that I would do, and begin
to do, next week if I were the hundred million people.
I do not think I could deny in court
on a Bible, if driven to it, that if the hundred million
people were to sit down and write a book just now,
I really believe it would be at least in
the main gist and spirit of it, like mine.
Nearly every man in the hundred million
people in what we call helplessly “the
public group” and looking on at strikes would
be ready, except in his own strike, to write a book
like this.
I cannot prove this about my book,
but the hundred million people can prove it and do
something that will prove it.
And the two great political parties
in their coming conventions one or both
of them, I believe, is going to be obliged to give
them a chance to try. But it is not up to me.
Copying off this book is as far as I go with people.
And the book is not to them.
It is not even for them. This book is to me.
I have been trying to save my soul with it in the cataclysm
of a world. It is easy and light-hearted, but
take it off its guard every laugh is a prayer or a
cry.
CHAPTER II
IF I WERE A NATION
Economics, I suspect, are much simpler than they look.
The soul of a people is as simple,
direct and human in getting connected up with a body
and having the use of a body, in this world, as a man
is.
Why should I propose, if I were a
nation just because I am being a hundred
million people instead of one, to let myself be frowned
down as a human being, by figures, muddled by the
Multiplication Table by a really simple
thing like there being so many of me?
I am human a plain fellow
human being and if the United States would
act more like me or act as practically almost any man
I know would act, when it is really put up to him forty
nations in his yard waiting for him to do what he
ought to do, our present view of our present problem
would at once become direct and deep and simple.
All that is the matter with it is
that so many Senates have sat on it.
Reduce it to its lowest terms, boil
it down, boil even a Senate down to one human being
being human boil it down to a baby even and
what it would do would be deep, direct and wise.
A baby would at least keep on being human and close
to essentials.
And that is all there is to it.
The other things that awe us and befuddle
us all come from our not being as human as we are,
from our being more like Senators and from being on
Committees.
The other day in Russia a thousand
employees took their employer away from his desk,
chucked him into a wheelbarrow at the door, rolled
him home through the crowds in the streets and told
him to stay there.
The crowds laughed. And the thousand
employees went back saying they would run the factory
themselves.
A little while afterward, when the
thousand employees had tried running the factory without
the employer they sent a Committee up to the house
to ask him to come back to his desk.
He told the Committee he would not
return with them. He said that a committee could
not get him. The thousand men had rolled him away
through jeers in the streets in a wheelbarrow, and
now if the thousand men wanted him they could come
with their wheelbarrow and roll him back.
The thousand came with their wheelbarrow
and rolled him back.
The crowds laughed.
But the thousand men and their employer
were sober and happy had some imagination
about each other and went to work.
If I were a nation, the first question
I would ask would be, “Why bother with wheelbarrows,
and with being obliged in this melodramatic Russian
way to act an idea all out in order to see it?”
In America we propose to come through
to this same idea by being human, by using our brains
on our fellow human beings, by hoeing each other’s
imaginations.
The issue on which our brains have
got to be used is one which grows logically out of
the two main new characteristic elements in our modern
industrial life.
These are the Mahogany Desk and the Cog.
CHAPTER III
WHAT THE MAHOGANY DESK IS GOING TO DO
The old employer in the days before
machinery came in used to hoe in the next row with
his employee.
The next problem of industrial democracy
consists in making a man at a mahogany desk with nothing
on it, look to a laborer as if he were hoeing alongside
him in the next row.
To get the laborer to understand and
do team work a man must find some way of visualizing,
or making an honest impressive moving picture of what
he does at his desk.
A polished mahogany desk with nothing
on it does not look very laborious to a laboring man.
In order to have democracy in business
successful, what an employer has to do is to find
a substitute for hoeing in the next row.
His workman wants to keep his eye
on him, watch him hoeing faster than he is and see
the perspiration on his brow.
The problem of the employer in other
words to-day, is how to make his mahogany desk sweat.
It really does for all practical purposes of course,
but how can he make it look so?
In the book a hundred million people
would write if they had time, the first ten chapters
should be devoted to searching out and inventing in
behalf of employers and setting in action in behalf
of employers, on a massive and national scale, ways
in which employers can dramatize to workmen the way
they work.
Very soon now, everywhere much
harder than hoeing in the next row with
the sweat rolling off their brows, employers will sit
at their desks hoeing their workmen’s imaginations.
The other main point in the book the
hundred million people would write if they could,
would be the precise opposite of this one. I would
devote the second ten chapters I think, not to Mahogany
Desks, or to the buttons on them directing machines,
but to Cogs.
The second great point the hundred
million people will have to meet and will have to
see a way out for in their book, is the way a Cog feels
about being a Cog.
If a Cog in a big locomotive could
take a day off and go around and watch the drivewheel
and pistons watch the smoke coming out of
the smokestack and the water scooping up from between
the rails watch the three hundred faces
in the train looking out of the windows and the great
world booming by, and if the Cog could then say, “I
belong with all this and I am helping and making it
possible for all these people to do and to have all
this!” And if the Cog could then slip back and
go on just being a cog, the cog would be
being the kind of a cog a man is supposed to be.
He would be being the kind of a cog
a man is supposed to be in a democracy-machine in
distinction from a king-machine.
What is more, if a Cog did this, or
if arrangements were studied out for some little inkling
of a chance to do it, he would be making his job as
a Cog one third easier and happier and three times
as efficient.
A man is created to be the kind of
Cog that works best when it is allowed to do its work
in this way. God created him when He drove in
one rivet to feel the whole of the ship. It is
feeling the whole of the ship that makes being a Cog
worth while.
The great work of the American people
in the next four years is to work out for American
industry the fate of the Cog in it.
The fate of democracy turns next on
our working out a way of allowing a Cog some imagination,
or some substitute for imagination in its daily work something
that the rest of the Cog the whole man in
the Cog can have, which will bring his spirit, his
joy and his power to bear on his daily work.
This is the second of the two main
points the hundred million people would make in their
book if they had time.
These two main points getting
labor to see how a mahogany desk sweats getting
the mahogany desk to put itself in the place of a Cog,
know how a Cog feels and what makes a Cog work are
points which are going to be made successfully and
quickly in proportion as they are taken up in the
right spirit and with a method a practical
human working method which so expresses and dramatizes
that right spirit that it will be impossible for people
not to respond to it.
I am not undertaking in this part
of my book to make an inquiry as to what the right
spirit is, or what the right method is that a hundred
million people ought to adopt.
I am a somewhat puzzled and determined
person and I am instituting out loud a searching inquiry
as to what I am going to do myself and what the principles
and methods are that I should be governed by in doing
my personal part, and conducting my own mind and judgment
toward the movements and the men about me.
To avoid generalizing, I might as
well give my idea the way it came to me one
man’s idea of how one man feels he wants to act
when being lied to.
I do not say in so many words, I was
lied to. I do not know. A great many people
every day find themselves in situations where they
do not know. The question I am asking of myself
is, how can a man or a public take a fair human and
constructive attitude when one does not know and cannot
know for the time being, all that it is to the point
to know?
A stupendous amount of red-flagism,
unrest and expensive unreasonableness would be swept
away in this country if we all had in mind to use for
ourselves when called for the following rules for being
lied to.
(Not that I am going to lumber people’s
minds up by numbering them as rules out loud.
They are all here in what follows the
spirit of them, and people can make their own rules
for themselves as they go along.)
CHAPTER IV
RULES FOR BEING LIED TO
(Charles Schwab or Anybody)
dropped in, in
the rain the other night, and sat by my fireplace and
said: “Charles Schwab is the Prince of Liars.
He says one thing about labor and does another.”
He went on to say things he said other people said.
There are two courses of action to
take about Charles Schwab’s being the Prince
of Liars.
One way is to expose what he says.
The other way is to help him make what he says true.
I would rather do what I can to help
Charles Schwab practice what he preaches than to stop
his preaching.
Everything turns for the American
people to-day on being constructive, on dealing with
facts as they are, on using the men we have, and on
getting the most out of the men we have.
To get the most out of Charles Schwab
throw around him expectation and malediction and then
let him take his choice.
Charles Schwab in saying what he says
about the new spirit in which capital has got to deal
with labor is rendering a great, unexpected, sensational
and indispensable service to labor and to capital.
It is a pity to throw this public confession of capital
to labor, and in behalf of labor away. It would
be a still greater pity to see labor itself throwing
it away.
If I could let myself be cooped up
as a writer in any one class in this country to-day,
and if it were my special business to take sides with
labor, the thing I would try to do first with Charles
Schwab, instead of undermining what he says and making
what he says mean nothing would be to cooeperate
with him back him up back him
up with the public back him up with the
stockholders and the people in his mills, until he
makes what he says mean three times as much.
Then I would see to it if I could,
that he says four times as much. I would try,
if I could, to keep Charles Schwab steadily at it,
claiming more and more for labor. Then catching
up more and more to Charles Schwab, doing more and
more, and compelling his partners to do more and more
of what he says.
Charles Schwab has fifty or a hundred
thousand or so partners, of course stockholders
he has to educate.
They have to be educated in public.
He is not insincere because he has not educated them
all in a minute.
CHAPTER V
GETTING ONE MAN RIGHT
There are certain facts which make
me believe in Schwab as an asset for the nation and
for labor and capital both, that must not be thrown
away. There are all manner of facts about Schwab
and his mills which I do not yet know which I could
look up and use, but the most valuable facts to use
and use first, are facts anybody can get and get without
looking up, by just sitting down and thinking.
Getting one man right and being fair
to one man is the way to begin to be fair to a nation.
If Charles Schwab is what
says he is, if Charles Schwab is doing or winking
while it is being done at the thing
says he is he is an incredibly under-witted
man stupid about the public, about labor
and about capital and, what is the most
reckless of all stupid in behalf of himself.
It is rather a hard nut to crack Charles
Schwab’s being stupid. I cannot understand
why people why a man like
would apparently rather believe that Charles Schwab
is stupid than to believe that there must be some
other way of explaining him and of explaining what
he has heard said about him.
If what says
is true about Mr. Schwab, he is not only a stupid man
but a ruined man.
In the colossal outbreak of public
knowledge coming to us now, nothing will be able to
keep Charles Schwab from to-morrow on, from being a
stupendous tragedy as long as he lives, and a by-word
after he is dead.
The alternatives are:
The assertions about Mr. Schwab’s
real attitude toward labor are not true.
If true, they are qualified by facts
and by delaying conditions for which all intelligent
men whether identified with capital or labor would
be glad to allow.
If true they are due to delegated authority.
If a large organization does not hand over authority
it is inefficient.
If it does not make experiments with men and methods
it is inefficient.
If it does not make a certain proportion
of mistakes in its experiments with men and methods
its experiments are fake experiments.
People who do things soon stop being
harsh in judging people who do things.
CHAPTER VI
GETTING FIFTY MEN RIGHT
My experience is that extreme reactionaries
and extreme radicals and reformers are the same kind
of people turned around. Take any extreme radical
and begin operating him other end to, and you have
an extreme conservative. In the one thing that
determines what a man amounts to and what a man does,
viz.: his intuition and judgment with regard
to human nature, extreme conservatives and extreme
reformers are a marked people and make and have the
habit of making singularly stupid, harsh and self-mutilating
judgments of human nature. They are always getting
wrong the cold actual facts as to what particular
people mean what they are like, and capable
of being like and are soon going to show they are like.
The quick way to deal with the industrial
situation is to expose the extreme reactionaries and
the extreme radicals who have created it. The
quick way to do this and to get the reactionaries and
radicals to come to terms and get together, scatter
their fear and their panic about one another, bone
down to team work, join with the rest on a big constructive
job on the fate of the world, is to pick out certain
strategic human beings in business, see to it that
the extremists on both sides are held up and held
up close to the cold scientific facts about what these
human beings are, and what they mean, and what they
are driving toward, by engineering experts in human
nature and in interpreting human nature.
These personalities to unlock a nation
with to make a hundred million men believe
together and act together should be picked out, men
like Charles Schwab everybody is looking at and men
not looked at yet everybody ought to look at, and
will like to look at when they know them.
Intensive publicity extensively applied.
Then with a printing press and a postage
stamp multiply it by a hundred million. Make
true beliefs about picked out men typical
men we have thousands of duplicates of, the daily
habit of people’s lives.
If the American people can come to
know and interpret fifty men if they can
get fifty sample men right they will then
be able to use these fifty men every day of their
lives as keys to unlock understanding with, unlock
team work with, with all the others. People will
have something to work from and something to work
toward, in judging what they can do with employers
and with workmen around them.
Then we will have team work and civilization we
will have a democracy the Germans would like to be
asked to belong to.
CHAPTER VII
ENGINEERS IN FOLKS
The most gravely important, unbusinesslike
and unscientific blunders people make in economics,
are their judgments of facts about people. The
other facts than the facts about people about
how people feel and are going to feel inside, are
comparatively accurate and obtainable. Comparatively
ordinary experts, or experts with rather routine training
and education can deal with the other facts than the
facts about people. The facts about labor, capital
and superproduction, that we fail to get most,
are the psychological facts about the way people are
judging one another.
We have strikes because on one side
or the other, or both, people are off on their facts
about one another. One of the first things business
men are going to generally arrange for is to have
these facts about human nature, like all other engineering
facts in business, dealt with by experts by
the general recognition and employment of experts in
human nature of human engineers, of natural
and trained interpreters of men to one another.
If everybody will begin dealing to-morrow
morning with people as they really are, our economics
in America will be as simple as a primer, before night.
CHAPTER VIII
THE GREAT NEW PROFESSION
En Route, New York, New Haven & Hartford R. R.
January 19, 1920.
Dined at the ’s last night.
Judge was there. Two other
lawyers.
We sat after dinner and talked very late.
Three lawyers are too many for a dinner.
I do not know what it is, but I never
spend the evening with a lawyer, without talking back
to him in my mind all the next day.
Probably, if at this late date I were
picking out what I would be in the world, and had
to be one thing rather than another, I would pick out
being a lawyer backwards.
The usual standard idea of what a
lawyer is, is that he is an expert in conducting people’s
fights for them.
My idea is that the whole thing should
be turned around and that in the special state the
world is in just now, a new profession should at once
be started a profession in which any man
who went into it, would be occupied in being a lawyer
backwards.
(I think this would be perhaps the
best way to put it because to most people, being a
lawyer backwards is inspiring to think of because
everybody would see a whole nation would
see all in one unanimous minute, just what the new
profession I have in mind would be like.)
Everybody knows about lawyers.
They are always being advertised by the things they
do and get the rest of us to do. The most conspicuous
ad. their huge national international display
ad. just now of what a lawyer is like of
just how nice being a lawyer backwards would be, is
the United States Senate.
It would be the most alluring spectacle
we could have in America to most people, if we could
have the spectacle in our country of two or three
hundred thousand men being lawyers backwards two
or three hundred thousand men stationed strategically
in ten thousand cities, as experts everybody went
to, to keep them out of fights.
You see a man’s sign up over
his door and you go in and pay him a fee, or pay him
so much a year for making you love your enemies.
And of course he will change your enemies some for
you in spots so that you can put it over. Then
by putting in a little touch here and there on you
perhaps, it is not impossible he will make your enemies
love you.
My idea is that this idea should be
presented to people not for what it is worth not
as a high moral idea or as a spiritual luxury but as
a plain practical every day convenience in our world
as it is, for getting the things done one wants to
do, and for getting what one wants.
If I were hiring a man to help me
get what I want out of other people and if I had my
choice between hiring a man who is a skilled expert
in making people understand me and hiring a man who
is a skilled expert in making people afraid of me,
it would not take me long to say which would be the
more practical thing for me to do.
If I could go down town and engage
a man at so much a year who would be an expert in
making me understand myself and in making me make fun
of myself, so that I could get myself into fairly
good shape for other people to understand, it would
be still more practical.
I would soon find myself after the
first few séances with the man I was hiring to sit
down with me and be a lawyer backwards to me I
would soon find myself having things done to me that
would be so plain, so pointed, so sensible, so scientific
and matter of fact and thorough that I would be able
in a minute to cut down to the quick with any man I
met, cut down to the quick and get what
I wanted on any subject I took up, because nobody
could fool me, because I couldn’t even be fooled
by myself.
I do not know how long it is going
to take but I do know that if the world is going to
be reformed it is going to be by men who either
by doing it personally, or by hiring somebody else
to help them do it, have reformed themselves.
My own personal observation is, so
far, that when I set out to see things against myself
I seem to need somehow, a great deal of assistance.
In such a naturally disagreeable mussy
job of course, instead of going to my friends, to
people one goes out to dine with, I feel there ought
to be some regular professional person one could go
to, some more noble refined sort of spiritual hired
man make an appointment by telephone, go
down to a room down town on the way to one’s
office and then just as a plain matter of course be
done off for the day, be done over, be put in shape
for one’s fellow human beings to get on with.
Then one could go out into the midst
of the people and keel over a world.
After one had hired some one to be
a lawyer backwards to one and got used to it, one
would soon be in shape to go to one’s employers
and let them put in some touches, go to one’s
employees, go to anybody and everybody right and left.
One would soon get so that one could learn something
from everybody. One would take points even from
relatives.
The main difficulty in a thing like
this would be one that would come at the start, the
difficulty of getting people to look upon undergoing
the truth about themselves, respectfully and seriously
and like an operation.
No amateur or friend could get anybody
started. The only way to begin is to have some
special expert to go to, some special expert with a
long string of notable moral patients, men who have
succeeded in business by seeing through themselves
more, and seeing through themselves quicker and oftener
than other people do. You hear of some especially
good man who is being a lawyer backwards practicing
regularly with great success. You observe his
patients from day to day and see how the truth works.
Then you go down to his office, plank down your money
and get the truth.
The trouble with truth from friends
and relatives is that even when they tell it, nobody
pays for it. Most people neither take the truth
nor anything else in this world seriously if it is
free. People get more, the more they want it.
And the more they want it, the more they show it by
wanting to pay for it.
This is why I suspect that being a
lawyer backwards will have to be a regular profession.
There is going to be a tremendous demand for going
down town and getting a disagreeable truth, the moment
people see how going down and getting one and digesting
one makes one get on with people in one’s work.
The lawyers who are hired to fight
out for him, a man’s lies about himself, will
soon be crowded out of business by the lawyers who
free a man from himself, who knock a man out from
a kind of cramp or neuritis of himself and present
him a world with the truth.
This idea should be presented to people
just as plain common sense. People should not
be asked to take it up not as an ideal but as an operation.
If a man goes down town to hire a doctor to tell him
how he has got to eat in order to live, why should
he not go down town to a man’s office and hire
him to tell him what he has got to be like in order
to have any one willing to let him live?
We have operations on all our other
inner organs. The things that are done to us
at these times are usually to say the least intensely
personal and intimate things. And if people will
let themselves be cut open and operated on so that
they can eat, why should there not be men hundreds
of thousands of men everywhere in offices, people can
go to to be operated on so that they can earn something
to eat? Nine out of ten of the things that keep
people from earning a living as they should or as
they might, are truths against themselves that have
never been operated on.
CHAPTER IX
GETTING PEOPLE TO NOTICE FACTS
The first thing the man in the White
House for the next four years is going to have to
face is the problem of dealing with people as they
really are.
If I were writing a book for the next
president to run for president on, one of the first
things I would put into it would be a definite statement
of what the president and the government proposed to
do and what policy they proposed to adopt to keep
Labor and Capital from being off on their facts about
each other.
There are two policies to choose from.
First Policy: Have Capital tell
Labor what is the matter with Labor, and have Labor
tell Capital what is the matter with Capital. (Results:
Strikes heaped on lockouts and lockouts heaped on strikes.)
Second Policy: Turn the whole
truth-telling policy around.
The way to make a truth count is to
get the utmost possible attention to it.
The way to get the utmost possible
attention to a truth is to have people one does not
expect it from telling it. The way to advertise
the sins of Capital is to have Capital tell them.
Employers and capitalists can attract twenty times
as much attention in telling things that are the matter
with them, and will be believed forty times as much.
And they not only can tell the facts against themselves
more fairly, but while they are telling the facts
against themselves they are in a position to change
them. They can tell facts against themselves with
one hand and change them with the other. Or they
can begin changing them begin getting labor
to help them change them.
If I had to save the world in a week
or rather get assurance in a week that it could be
saved, I would get all the people in it to agree for
a year to read each other’s papers. Have
every man read two papers. We would start up
for America the national Parallel Column Habit.
Each man by himself daily putting his own little world
and other people’s world alongside until they
got used to it, and then together.
There is no limit to what reading
the wrong papers would not do for this nation.
It is not a matter to argue about. It is a mere
plain matter of fact in ordinary every day psychology.
The veriest tyro in human engineering can see it, that
the way to get a truth noticed about Capital or Labor,
the way to make a truth of some use and get it believed
and acted on, is to have the wrong people tell it.
Judge Gary could say some of the things
Mr. Gompers is saying a great deal better than Mr.
Gompers could.
There is one thing I am going to do
when I put this up to the people. I am not going
to let them think I am putting it up to them as a Christian.
The way to introduce the idea is to speak as a plain
practical engineer in folks and in the way human nature
works. I don’t know as I would mind people
having fine religious feelings about it, when they
did it, if they liked, but I would prefer to call
it and prefer to introduce it as simple, plain, hard-headed
publicity.
The most natural quick universal short-cut
to peace, to different groups of people in America
getting their facts right and getting them quick and
dealing with each other as they really are, is to have
people go around in America from now on, telling truths
everywhere, who have just got them people
the truths look prominent on.
CHAPTER X
THE FOOL KILLERS
The gist of the labor problem simmers
down to our making some adequate universally understood
provision, generally resorted to by everybody as a
matter of course, for people’s not being fooled
about themselves.
If people do not fool themselves nobody
else can fool them.
And they do not go around fooling others.
The next thing employers and employees
who are being fooled by themselves and who are trying
to fool one another, are going to observe, is that
their competitors in their own industry the
employers and employees in their own industry who
are not fooled by themselves and who are not taking
time to fool one another, are producing more, cheaper
and better goods than they can.
Things that take years to straighten
out, straighten out in weeks when people on both sides
who have stopped fooling themselves, get together
and look at the facts over each other’s shoulders.
All that is necessary is to get the thing started looking
at the facts over each other’s shoulders.
People who do not want to start to look at facts in
this way should call in a specialist until they do.
Labor human nature is not one kind
of human nature and capital human nature another.
They both believe on both sides what they want to,
unless they go to a specialist and get a practical,
matter-of-fact, profitable habit started of making
a deliberate, desperate effort not to.
The world is not being run from day
to day by the truth. It is run by what people
believe is the truth. It is what the I. W. W.
extremists believe is the truth, which constitutes
the important fact the fact which has to
be looked up, considered and seriously dealt with.
The truth about Judge Gary’s attitude or Charles
Schwab’s, toward labor unions, makes no difference
if nobody believes it, or if the labor unions don’t
believe it. As long as the labor unions are fooling
themselves and believing what they want to believe,
the only serious matter of fact way to deal with them
is to consider how they manage to do it. The
fundamental thing that is the matter with people is
that they are off on their facts about themselves
and believe what they want to about themselves.
Naturally having begun with this they branch out and
believe what they want to about anybody.
To this end in our present industrial
deadlock, the first thing we have obviously got to
make provision for in modern American life, is practically
a new profession regular professional persons
everywhere in all cities, and in all the different
industries and in the highly specialized groups each
with their special and different techniques, who are
experts in saving people from the consequences to themselves
and others of believing what they want to about themselves.
CHAPTER XI
THE WHISPERERS
A very considerable proportion of
the things that labor unions are in the habit of saying
against their employers, the employers lock their office
doors and sit down and whisper to one another against
themselves.
A very considerable proportion of
the thing that employers are in the habit of saying
against their workmen, the workmen of the more efficient
type are whispering around to one another against themselves.
One cannot help thinking what it would
mean, in our present industrial deadlock, if the people
who are whispering would shout, and the people who
are shouting would shut up.
But perhaps it does not matter so
much what the shouters shout.
The first moment the shouters suspect
what the whisperers are whispering, the
whisperers on the other side they will stop
shouting to listen.
The whole industrial situation narrows
down to this, might be put into two words
by a hundred million people to-day, to Capital and
Labor, “Swap Whispers!”
The tumult and the shouting die.
It is with the whisperers, we will save the world.
CHAPTER XII
MR. DOOLEY, JUDGE GARY AND MR. GOMPERS
The proposal that we have a new profession a
group of specialists to go to, to straighten out our
souls so that we can get on with other people and
be competent in business, comes to one’s mind
at first perhaps as a kind of good humored, whimsical
way of treating a serious and almost tragical subject.
But something has made me want to begin my idea in
this way.
In strained situations between people situations
in which one sees people getting all worked up and
fine, noble and wild-eyed about themselves, I am not
so sure but that the best, most pointed, most immediate
and thorough thing that can be done, is for some one some
one who feels like it, to start up a little, mild,
good-natured and careless laugh.
To start up something careless even
for a minute, whether it laughed or not, would be
practical.
Mr. Dooley in our present tightened
up hysterical situation between Capital and Labor,
could really do more than Savonarola.
And Life could do more than the Christian
Register. It was not frivolous in Abraham Lincoln
in the deepest and most tragic hour this nation ever
had, to try to make way with his Cabinet, for his Emancipation
Proclamation, by introducing it with Artemus Ward.
It was the pathetic humanness, the profound statesmanship
of the loneliest man of his time, in the loneliest
moment of his life smiling his way through to his God.
I am not sure but that if Peter Finley
Dunne could have been appointed on the President’s
Industrial Conference and could have got off some nice
cosy relaxed human little joke just in the nick of
time just as Mr. Gompers and his Labor
Children like so many dear little girls said they
would not play any more, took their dollies and their
dishes and went home stuck their heads
up and majestically walked from the room if
Mr. Dooley and Hennessy could have been present and
got in a small deep lighthearted human word, all in
one half minute the President’s Conference might
have been saved.
The broad every day human fact about
the Conference was, that seen from the point of view
of God or of common people, many of the men in it, most
of the men in it, for the time being, were really being
very funny and childish about themselves. So
far as the public could see through the windows, the
only real grown-ups in the Conference who conducted
themselves with dignity, with serenity, with some sense
of fact about human nature and humor, some sense of
how the Conference would look in a week, were the
men in The Public Group. There were doubtless
lively and equally disconcerning individuals in the
Capital group and the Labor group, but they were voted
down and hushed up, and not allowed to look to the
public outside, any more like intelligent fellow human
beings than could be helped.
The President’s Conference,
at that particular moment, like our whole nation to-day,
had worked itself up into a state of spiritual cramp a
state in which it did not and could not make any difference
what anybody thought, and nobody had the presence
of mind at the moment apparently, or the willfulness
of love for his kind, or the quickness to do what Lincoln
would have done, slip in a warm homely joke that would
have got people started laughing at one another until
they got caught laughing at themselves.
When Mr. Gompers and the labor people
with tragic and solemn dignity, as if they were making
history and as if a thousand years were looking on,
walked out of the room, I do not claim that if they
had met Oliver Herford or Mr. Dooley in the hall,
they would have come back, but I do claim that if
some one just beforehand had made a mild kindly remark
recalling people to a sense of humor and to a sense
of fact, Mr. Gompers and the labor group would have
found it impossible to be so romantic and grand and
tragic about themselves, they would have seen that
the ages were not noticing them, that they were off
on their facts, that they were not making history
at all, or that the history they were making would
all have to be made over in a week. They had
the facts wrong about the capital group, and wrong
about the public group, and like dear little girls
were believing in their dear little minds what they
thought was prettiest, about themselves.
Of course it is only fair to say that
Capital, while it did not do anything so grand, was
probably responsible for the grandeur of Labor’s
emotions and actions, and was equally believing what
it wanted to believe about itself.
With Capital not yet grown up not
yet really capable (as the really mature have to be
in the rough and tumble of life) of making a creative
use of criticism, incapable of self-confession,
self-discipline and of making fun of itself, it naturally
follows that with Labor in the same undeveloped state,
the President’s Conference was mainly valuable
as a national dramatization, a rather loud
and theatrical acting out before an amazed people
of the fact that Capital and Labor in this country
as institutions were as petulant, as incapable, as
full of fear, superstitions and childishness about
one another as the monotonous strikes and lockouts
they have dumped on us, and made us pay for forty
years, had made us suspect they were!
For forty years Capital and Labor
have taken out all the things that bothered them,
their laziness in understanding one another, their
moral garbage, their moral clinkers, tin cans and
ashes, and dumped them in what seems to them apparently
to be a great backyard on this nation called
The Public. And we have carted it all away and
paid for carting it away without saying a word.
There are three courses we can take
in the Public Group now.
We can try to discipline Capital and
Labor into producing together by passing laws and
heaping up embarrassments and penalties.
We can let them see how much better
they can make things by sticking them on to one another
and letting them discipline one another.
We can make fun of both of them quietly
to themselves, keep quiet-hearted, matter of fact,
full of realism, humor, relaxation and naturalness
and deal with Capital and Labor as Lincoln would, by
getting laughing and listening started.
Then let them laugh at themselves.
America should arrange to have Judge
Gary, Mr. Dooley and Mr. Gompers get together on a
desert island and face things out.
A great deal of capital in this country especially
the best of it, is already seeing, and already acting
on facts about itself it has not wanted to believe.
It is already seeing that it cannot carry off with
Labor or with the Public any longer the idea of looking
pure and noble, standing before people in a kind of
eternal moral-Prince-Albert coat, one’s hand
in one’s bosom, and with the same old pompous-looking
face, without looking ridiculous. It is seeing
that it would rather laugh at itself, in a pinch,
than to have other people laughing at it, that the
only thing left to it to do now is to get serious,
scientific and economic, smile at its airs with Labor
and the public, and lay them aside.
If Capital sees how it really looks,
laughs at itself, goes in quietly for self-criticism,
self-confession and self-discipline, Labor will.
If Labor does it, Capital will.
Whichever side does it first, and
does it best, does it in the most human,
attractive and contagious way will find a hundred million
people handing over to it the power and the leadership
of the country.
To whichever side it comes first,
to show the most shrewdness, the most fearlessness,
the most generosity in seeing facts against itself,
will come the honor of the first victory.
The first victory either side will
be allowed by the people, is its victory over itself.
People in this country who are not
fooled by themselves, who are capable of self-criticism,
self-confession and self-discipline, can have anything
they want.
CHAPTER XIII
FOOLING ONESELF IN POLITICS
The same thing that everybody can
see is going to happen in business in this country
from now on the pushing forward the
victory over all others in business of the men who
are not fooled about themselves is going to be seen
happening ten times over in politics.
The leading symptom of the mood of
the people, the magnificent blanket political secret
that covers all the other secrets of the coming conventions
and elections, the dominating fact of the next man’s
next four years in The White House, is the thing that
is going to be done by the people from to-day on,
to politicians who are fooled about themselves.
One has but to mention one or two and a nation sees
it.
Any little natural impression my fellow
citizens may have had at the beginning of this article
that in putting forward my idea of being a lawyer
backwards, or the idea that we must all practice at
being lawyers backwards to ourselves, I am putting
forward just a gay pleasant thoughtlet, instead of
a grave and pressing national issue, an issue on which
the fate of a people is at stake, fades away when one
really begins to think of how the idea would really
work out if tried on particular politicians.
Everybody can pick out his own of
course, but I am inclined to believe just at the moment,
that if there was a good man everybody in this nation
knew of who was being a lawyer backwards say
in New York or London a man who had a big
practice and who had a fine record in bracing men up
to fight themselves and not to be fooled about themselves,
the man that most people in this country would like
to take up a national collection for, have sent to
him and done over at once, no matter what it cost,
would be Henry Cabot Lodge.
For six long weary months now, the
main and international fact America and the world
have had to get up and face every morning is the way
a man called Henry Cabot Lodge is being fooled by
himself.
Ninety-nine million out of a hundred
million people can see, their very cats
and dogs can see, and the little birds in the trees
in Washington can see, that the main particular uncontrollable
force that grips Henry Cabot Lodge in a vise all day
every day for six months is his desire to make Woodrow
Wilson ridiculous, to set Woodrow Wilson down hard
in a lonely back seat of the World.
But Henry Cabot Lodge does not see
what the cats and dogs of a hundred million people
and the little birds in the trees see about Henry Cabot
Lodge. He does not see what it means about himself,
that he trembles like an aspen leaf from soul to stern
when the thought of Wilson crosses his pale mind,
that he has to go to bed for an hour after anybody
mentions Wilson’s name to him, and that all
that has really happened to him or to the world after
all is that he Henry Cabot Lodge, of Massachusetts,
has taken the one single elemental dammed up (and
not unnatural) desire to sit Woodrow Wilson down hard
and made a great national and international emotion
out of it every day one more morning he
gets out of bed, elevates his own private emotion
into a transfiguration into a great national
stained-glass window for the Monroe Doctrine, sees
twenty generations like attendant angels hovering
around him around Henry Cabot Lodge in
the Window, like Saint George with the dragon, blessing
him for saving Columbia from being crunched in the
wandering fire-breathing jaws of a prowling League
of Nations!
It is the most stupendous spectacle
in the most stupendous and public moment of the world,
of sheer romanticism and sentimentality, of one single
man with God and forty nations looking on, prinking
his soul before the twisted mirror of himself that
could be conceived.
It would be of no use to argue not
even for a hundred million people to argue with Henry
Cabot Lodge, because what they would really have to
do to argue to the point would be not to argue about
Henry Cabot Lodge’s idea about the subject,
but about Henry Cabot Lodge’s idea of himself.
So it came to pass a nation
confronted with a man whom none can stop, a man who
believes what he wants to believe about himself, a
man magnificently obsessed a man holding
himself ready any minute of any day in the year, following
the bogey of his wraith of Wilson to the precipice
of the end of the world, with forty nations in his
pocket, jumps off....
Who would have believed that a man
who was writing history, who was measuring off calm
perspectives of things to happen, and little leagues
of nations of his own twenty years ago who
would have believed that a man with a proud, controlled
and cultivated mind could let his mind in this way
be seized from the sub-cellar of its own passions and
its own desires, and at the expense of his party,
to the humiliation of his nation and the weariness
of the world, let itself be warped into a national,
into an international helplessness like this?
My own feeling is that the best possible
use of Henry Cabot Lodge at the present moment is
as a national symptom, as a lesson in the psycho-analysis
of nations, a suggestion of what nations that want
to get things, must look out for and from, be on the
lookout for next, and from now on, in the men they
choose to get them.
The ways in which great employers
and labor unions are being fooled about themselves
at the expense of all of us, in the industrial world,
are matched on every side in the world of politics.
The personal trait of great political
as well as industrial value for which the people of
this country are going to look in the men they allow
to be placed over them the men they give
power and command to, is the quality in a man of being
sensitive about facts, especially facts in people.
What we are going to look for in a man is having an
engineering and not a sentimental attitude toward
his own mind and the minds of others. We are
going to give power and place to the man who has a
certain eagerness for a fact whatever it does to him,
who has a certain suppleness of mind in not believing
what he wants to. The man we are going to look
past everybody for and pick to be a President or a
Senator after this, is the man who is not hoodwinked
or polarized by his own party or by his own class,
who is not fooled about himself, who keeps without
swerving, because he likes it and prefers it, to the
main trunk line of the interests of all of us.
CHAPTER XIV
SWEARING OFF FROM ONESELF IN TIME
Before the new profession of being
a lawyer backwards is established, and before very
many offices have really been opened up where one can
go in and have one’s mind changed ten dollars’
worth instead of having it poured, soothed and petted,
a good many of us are going to find it necessary to
practice on ourselves and in a humble way as amateurs,
do any little odd jobs we can on ourselves at home.
We nearly all of us have it in us we
the hundred million people to be like Henry
Cabot Lodge, on a less national scale, any minute.
I say over to myself breathlessly
between these very words while I write them down about
Henry Cabot Lodge, that beautiful thought John Bunyan
had, “Except for the grace of God” a wife,
five friends and a sense of humor, there goes Gerald
Stanley Lee!
I have made myself say this over practically
every day while writing this article (I have had to
write it), and when I was in the same town Henry Cabot
Lodge is, last week, saw him snooping around the Senate,
so pure and high and from the Back Bay, so serene
in his courtly chivalrous dream about himself, I got
taken up every time I do not deny it on
the same monotonous big beautiful wave of feeling
superior followed by the same monotonous sweeping,
sinking undertow of humbleness, and then I would stand
there (He is my own Senator) with his pass for The
Senate in my pocket ... I would stand and watch
him, watch him walking through the lordly
corridors quoting over to myself that same beautiful
thought John Bunyan had about the murderer, “Except
for the grace of God there goes etc., etc.”
Everybody fill in for himself!
The essential fact in any fundamental
workable truth about human nature is that all the
people who have any are very much alike. The best
we can do about it most of us is
to recognize the fact that in spite of the thought
of the people it mixes us up with, the best of us probably
are going to be fooled about ourselves, and that the
only practical working difference between us in the
end is that some of us have caught ourselves in the
act more often than others, have wrought out a livelier,
more desperate self-consciousness, and have made rather
elaborate and regular arrangements, perhaps, when
something in us starts us up into being Lodges, for
catching up to ourselves and for swearing off from
ourselves in time.
Here is Charles Evans Hughes for instance,
who from the day he was born hates a Socialist from
afar off, a man who never had in his younger
days perhaps, like some of us, a streak of being one,
and yet the first thing Charles Evans Hughes does
before anybody can say Jack Robinson, the very first
minute he reads in his paper that the New York Assembly
has refused to give their seats to five Socialist
members because they are Socialists, is to be a lawyer
backwards to himself, with a big national jerk draw
his national self together, and before the country
is half waked up at breakfast the next morning, we
have the spectacle of an act of sympathy and protest
on behalf of American Socialists from the last man
most people would think it of, an open letter insisting
that the narrow partisans of the Assembly itching
with superiority, sweating with propriety, sitting
in a kind of ooze of patriotism in their great Chamber
in Albany, should take the Socialist members they had
waved out of the room simply for belonging to the
Socialist party, and conduct them back to their seats
as the accredited representatives (until proved individually
unfit) of citizens of the United States and let them
sit there as a national exhibit of the way in which
a great and free people, who are believing in themselves
every day, can believe in themselves enough to listen
to anybody, to make regular arrangements in Albany
and everywhere as a matter of course for listening
to people with whom they do not agree, without fear
and without frothing at the mouth.
Mr. Hughes is as anxious to do anything
he can during one lifetime to discourage Socialism
as Henry Cabot Lodge is to discourage Woodrow Wilson,
but the reason that the American people have been glad
to have Charles Evans Hughes as Justice of the Supreme
Court, the reason that they came within three inches
of making him President of the United States is that
in an eminent degree he is a man who has made elaborate,
conclusive and habitual arrangements with his own mind
for not being deceived by Charles Evans Hughes, for
being a lawyer backwards, for fighting himself, for
stepping up out of being a mere lawyer and sitting
sternly on the Bench of the Supreme Court, against
himself.
Of course I am not writing this article
to point out to a hundred million people with this
fountain pen of mine dripping in its sins, how superior
I and a hundred million other people are to Henry Cabot
Lodge and to the way for the last six months he is
mooning about in his mind and being internationally
fooled about himself. The special point I seek
to make is that as we are all in danger on one subject
or another, of breaking out into millions of Lodges
any minute, that we should make the most of our new
national chance of our power as a people just now just
before the two great national conventions of the parties
to which we mostly belong, to make deliberate and
national arrangements to be on our guard against ourselves,
to see to it that we nominate and elect to The White
House, from whatever walk of life he comes, a
man who will have himself magnificently in hand, a
man who will not trickle off before the people into
his own private temperament, pocket himself up in his
own class, or put down the lid of his own party gently
but firmly over his soul a man who will
be the President of all the people everywhere all the
time.
When the members of The Bar Association
of the City of New York who backed Mr. Hughes, were
presenting to the world, our slowly enlightened world,
the spectacle of several hundred lawyers rising to
the occasion and being lawyers backwards to themselves,
it probably would not be fair to divide off crudely
the sheep from the goats, and to say that those who
voted to back Mr. Hughes were, and those who did not,
were not equally exposed to being fooled about themselves.
Mr. Hughes and his followers were probably men who
are more on their guard, who have regular and standing
arrangements with themselves against themselves and
who acted more quickly than others in this case in
the way they should wish they had acted in three weeks,
three years or three lifetimes.
In the extraordinary struggle our
nation is now making in the next four years to justify
democracy to justify the power of the human
spirit to be free, generous, noble and just in self-government,
the power of men of differing classes, of differing
groups and interests to live in orderly good will
and mutual understanding together, until we make at
last a great nation together in the sight of nations
that say we cannot do it, all this is going
to turn for this country, not upon our not being a
blind people, or on our not being a prejudiced people,
or upon our not being full of the liability to be
deceived about ourselves, but on what we do about
it when we are, upon our making arrangements beforehand
for seeing through ourselves in time, upon our putting
forward men to represent us who shall not be demagogues,
who shall lead us as we are, with clear eyes to what
we are going to be, men who shall lead us by opening
our imaginations by touching, or our vision instead
of petting us in our sins.
CHAPTER XV
TECHNIQUE FOR NOT BEING FOOLED BY ONESELF
The next twenty-eight pages of this
book might be entitled: “An Article that
Expected to Appear in the Saturday Evening Post.”
When the twenty-eight pages, which
had been conceived and written to be read in this
way, were completed, they were too late to submit to
the Post, and too late to change.
The reader is therefore requested
to bear in mind (as I do) that he is getting the next
eleven chapters for nothing that they have
not been paid for and it can only be left to people’s
imaginations whether the Saturday Evening Post
would approve or believe what I believe, or feel hurt
if other people believe it.
The suggestion that before the new
profession of being a lawyer backwards is started
we shall all try in the present crisis of the nation,
doing what we can as amateurs, putting in at once
any little odd jobs of criticism on ourselves which
may come our way, brings up the whole matter of an
amateur technique for not being fooled by oneself.
It is easy enough to talk pleasantly
about a man’s power of self-criticism or of
self-discipline as the source of ideas, as a secret
of increased production in factories, or power over
others in business, and as a general rule for success
whether in trade or in statesmanship, I say it is,
but what is there anybody can really do after all about
having or exercising this power of self-criticism?
If the readers of the Saturday
Evening Post were to come to me in a body in this
part of my book and ask me what there is, if anything,
they the readers of the Saturday Evening
Post can do, and do now to acquire a technique a
kind of general amateur technique for not being fooled
about themselves, I am afraid I would have a hard time
in holding back from giving good advice. Even
at this moment without being asked at all, I have
a faint hopeful idea I feel it at this moment
floating about my head a kind of nimbus
of wanting to tell other people what they ought to
do about not being fooled by themselves. But I
have ripped the Thing off. I cannot believe that
only this far in a few pages or so about
it, I have made people’s not being fooled by
themselves alluring enough to them. It has occurred
to me that perhaps if I want to have people in this
country really allured by the prospect of not being
fooled by themselves, the best thing for me to do
is to pick out some man in the country everybody knows
who is especially lacking in a technique for not being
fooled by himself some one man all our people
have a perfect passion, almost an epidemic
of not wanting to be like, and try to make my idea
alluring with him.
Naturally of course I have picked
out Mr. Albert Sidney Burleson of Austin, Texas, Postmaster
Imperturbable of The United States.
It is true that other readers of the
Saturday Evening Post besides Mr. Burleson
might have been picked out. But everybody knows
Mr. Burleson. Everybody writes letters.
Mr. Burleson is the great daily common intimate personal
experience of a hundred million people. Everybody
who puts letters into Mr. Burleson’s Post Office everybody
who waits for his letters to get to him after Mr.
Burleson is through with them, must feel as I do,
that Mr. Albert Sidney Burleson of Austin, Texas,
as a kind of national pointer to this nation of things
that other people do not want to have the matter with
them, could hardly be excelled.
I am using Mr. Burleson gratefully
for a few moments as an example of three things of
personal importance to all amateurs interested in the
technique of self-criticism.
1st. What Mr. Burleson could
get out of criticizing himself.
2nd. What Mr. Burleson could
get out of letting other people criticize him.
3rd. How he could get it. Technique and
illustration.
CHAPTER XVI
THE AUTOBIOGRAPHY OF A LETTER
If the autobiography of a letter trying
to work its way through from Philadelphia to Northampton,
Massachusetts, could be written down if
all the details of just what happened to it slumped
into corners on platforms what happened
to it in slides, in slots and pigeon-holes, in mail
bags on noisy city sidewalks, in freight cars on awful
silent sidings in the night, in depots, in junctions if
all the long story of this one letter could be written
like the Lord’s Prayer on a thumb nail and could
be put in that little hole of information stamped on
the envelope what is it that the little
autobiography of the letter would do to Albert Sidney
Burleson?
The autobiography of one letter put
with millions of others like it every day, put with
flocks of letters from along the Ohio, from along the
Mississippi, from the Grand Canyon, the Tombigbee and
the Maumee, waving their autobiographies across a
nation from Maine to California, would point to Albert
Sidney Burleson and with one great single wave of
unanimity all in a day, would put him out of his office
in Washington by ten-thirty A.M., start him off from
the station by his own rural parcel post to Austin,
Texas, before night.
I say by rural parcel post because
he would probably arrive there quicker than if he
were sent like a mere letter.
Why is it that if one were trying
to think up some way in these present quarrelsome
days, of making a hundred million people all cheerful
all in a minute, all sweet and harmonious together,
the most touching, the most national thing the hundred
million people could be asked to do would be to take
up gently but firmly and replace carefully in Austin,
Texas, the most splendidly mislaid man, at the moment
anyway, this country can produce.
Because Mr. Burleson is the kind of
man who believes what he wants to believe and who
keeps fooled about himself.
An entirely worthy man who had certain
worthy parlor store ideas about how money could be
saved in business, made up his mind that if he was
placed by the people at the head of the people’s
Post Office, he would save their money for the people
instead of running their Post Office for them.
This is all that has happened.
This was Mr. Burleson’s preconception of what
he was for and what a Post Office was for and not a
hundred million people could pry him out of it.
Mr. Burleson ran his Post Office to suit himself and
his own boast for himself, and the people naturally
in being suited with their Post Office had to take
anything that was left over that they could get after
Mr. Burleson was suited with it.
Mr. Burleson has had a certain hustling
automatic thoughtless conception of Albert Sidney
Burleson and what he is like and what he can do, and
so far as anyone can see he has not spent three minutes
in seven years in thinking what other people’s
conceptions of him are.
I am as much in favor as any one of
saving money in a Post Office. But I want my
letters delivered, and I feel that most people in America
would agree with me that the main thing we want from
a Post Office is to have it, please, deliver our letters
for us.
If the manuscript of this article,
which is sure to be rushed at the last minute and
which should plan to leave New York for Philadelphia
Wednesday night and be (with a special delivery stamp
on it) in Philadelphia in the compositor’s hands
on Thursday morning should take as has happened
before, from one and a half days to two days or three
days (with its special ten cents on it to hurry it)
to get there, what would any one suppose I would do?
Of course I could ask to have the
article back a week and put in another column on Mr.
Burleson.
But I am not going to. Mr. Burleson
and the readers of the Post are both going
to get out of that extra column.
I am going to do what I have done over and over before.
Instead of mailing as one would suppose
this manuscript at nine o’clock Wednesday evening
and having it in the compositor’s hands the next
morning with eight cents for postage and ten cents
for special delivery, I am going to go down to the
Pennsylvania Station in the afternoon at six o’clock,
with my eighteen-cent letter in my hand, buy a three
dollar ticket to Philadelphia for it, hire a seat
in the Pullman for it, hire a seat in the dining-car
for it, put it up at the Bellevue-Stratford for the
night and then go out and lay it on the editor’s
desk myself in the morning, see it in his hand myself
and get a receipt from his eye.
Then I am going to pay my letter’s
bill at the Bellevue-Stratford, buy a three dollar
ticket to New York and a place in the Pullman for myself,
G. S. L. on return, as the human envelope Mr. Burleson
has required me to be, ship myself back to New York
as the empty, as the container this article came in,
and one more intimate painful twelve dollars and thirty-seven
cents worth of an eighteen-cent experience with Albert
Sidney Burleson will be over.
Last time I did this I was early for
my train at the Pennsylvania Station and walked out
at the Eighth Avenue end, looked up wistfully at Mr.
Burleson’s new Greek Palace he puts up in when
he comes to New York and I came with deep feeling
upon the following Beautiful Emotion Mr. Burleson
has about himself four or five hundred feet
of it, in letters four feet high all across the top.
NEITHER SNOW NOR RAIN NOR HEAT, NOR
GLOOM OF NIGHT STAYS THESE COURIERS FROM THE SWIFT
COMPLETION OF THEIR APPOINTED ROUNDS.
Of course I realized in a minute that
this was said by Herodotus, or Homer or somebody,
and was intended as a courteous reference probably
to camels and not as would be supposed to Burleson
and his forty thousand mighty locomotives hurrying
his orders up and down three thousand miles of sunsets
across the land.
But I must say that what Herodotus
claimed for the camels when I read it as I did that
day in huge marble letters four feet high from Thirtieth
to Thirty-second Street, seemed just a little boastful
for Mr. Burleson as I stood there and gazed at it
holding tight my letter in my hand I was spending
twenty-four hours and twelve dollars to keep him from
mailing for me.
CHAPTER XVII
THE MAN FIFTY-THREE THOUSAND POST OFFICES FAILED ON
There is one thing I find when I am
writing in a national magazine, trying to express
myself on an idea I would like to believe but do not
want to be fooled about, to four or five million people.
I can not help feeling that out of all these four
or five million people, at the very least anyway there
really must be three million and five hundred thousand
who are being very much less fooled about me and about
my idea than I am. Every day as I sit down to
write one more chapter I try to catch up to them.
Of course anybody can see I am not equal to it, but
it does give one a chance, and it gives the book a
chance before I am through, to have some sense in
it.
I cannot help thinking what Albert
Sidney Burleson, who has a hundred million people
to choose from, who has millions of people who are
less fooled about him than he is, to catch up to every
day, after all these seven long years they have put
on him, ought to amount to.
And what his Post Office ought to amount to.
Of course we are all human and know
how it is, in a way. We know that the first thought
that would come to Mr. Burleson as to any man when
he finds he is being criticized that people
in fifty-three thousand Post Offices are criticizing
him and acting with him as if he were fooled about
himself, is the automatic thought of self-defense.
The second thought, which is what one would hope for
from a General, even a Postmaster General, is that
one resents it in oneself, that in an important opening
for a man like being called foolish, one stops all
one’s thinking-works, and slumps ingloriously,
automatically and without a quaver into self-defense.
One would think a man who could get
to be a Postmaster General would have the presence
of mind when he says “Ouch!” to a nation
that steps on his toes, to fix his face quick, smile
and say, “Thank you! Thank you! I will
see what there is in this!”
Why should a man when God is blessing
him as he does Mr. Burleson, even out of the mouths
of his enemies, butt in in the way he does and interrupt
truths with enough juice in them to make one Burleson,
even one Burleson into twenty great men before a nation’s
eyes?
A whole Cabinet at least
a whole Democratic Cabinet could have been
made time and time again out of the great-man-juice,
the truth-pepsin great men are made out of, this country
has wasted on Burleson in the past seven years.
CHAPTER XVIII
CAUSES OF BEING FOOLED ABOUT ONESELF
I would like to give a diagnosis of
this quite common disease, touch on the causes and
see how they can be removed.
There seem to be, speaking roughly
and as far as my own observation of psychology goes,
six main ways in which the average man is fooled about
himself and needs to change his mind about himself.
He is possessed with loco-mindedness
or spotty-mindedness, sees things as they look to
one kind or group of people sees things
in spotlights of personality, of place or time all
the rest black.
Or he suffers from what one might
call Lost-Mindedness is always getting
lost in anything he does, somewhere between the end
and the means. He either loses the means in contemplating
with unholy contemplation the end, like an idealist,
or he loses the end in contemplating the means.
The Habit of Flat-Thinking of
not thinking things out in four dimensions.
The Habit of Evaporated Thinking.
If I were to generalize in what I have to say about
men who are fooled by themselves instead of rounding
my idea out with some particular man everybody knows,
like Mr. Burleson for instance, it would be evaporated
thinking.
The Habit of Not Having any Habits leaving
out standardized elements in things and not being
machine-minded enough.
Automatism, or Machine-Mindedness.
These six forms of being fooled by
oneself all boil down in the end in their
final cause, I suspect to the last one, to automatism
or lack of conscious control of the mind.
CHAPTER XIX
LOCO-MINDEDNESS
Loco-mindedness in a Post Office consists
in Mr. Burleson’s running the Post Office for
one kind of people the kind of people he
has noticed.
There are supposed to be various kinds
of people who use a Post Office.
There are the people who write hundreds
of letters a day letters that are being
waited for accurately and by a particular mail like
telegrams.
There are people who sit down with
a pen and a piece of paper, stick out their tongues
and chewing on one end of the pen, and slaving away
and sweating ink on the other, scrooge out a letter
once in three weeks that they have put off six months.
I have no grudge against these people,
but it seems to me that running a Post Office exclusively
for them as Mr. Burleson does, is a mistake. Even
if they constitute ninety-eight per cent of the people,
they only mail one-tenth of one per cent of the letters.
They may not care whether or not their letters arrive
as a matter of course, the way they used to in our
Post Office until a little while ago, as accurately
as telegrams in their first mail in the morning, but
probably they would not feel hurt if they did.
But millions of people in business who write scores
or hundreds of letters a day, who find themselves
being put off with a Post Office that is run apparently
for people who write two letters a month, are hurt.
In Northampton, Massachusetts, the
letter from New York one used to receive at breakfast,
hangs around a junction somewhere now, waits for a
letter three hundred miles away a letter
from Pittsburgh to catch up to it, and they both come
together sweetly and with Mr. Burleson’s smile
on after luncheon at half past two in the afternoon.
I do not deny that from the narrower
business point of view of running a Post Office the
way some women would run or rather used
to run a parlor store with a bell on the
door, there is something to be said for Mr. Burleson’s
philosophy. Nor do I deny that a store can be
run and run successfully and rightly on how much of
its customer’s money it can save on each purchase.
But the point is that if I go into
a store in Northampton and cannot get the things I
want there I go into some other store.
I cannot go out from our Post Office
in Northampton and go over and get what I want at
some other Post Office a little further down the street.
When I and people in fifty-three thousand
Post Offices, say Aouch! Mr. Burleson says Pooh!
Business correspondence between Washington
and New York which used to be a twenty-four hour affair
is now half a week.
Letters thousands of men in New York
used to receive in their offices in the early morning
before interviews began and when they had time to read
letters and to jot an answer to them at the foot of
the page, are not received and placed before them
for their answers until the late morning or early
afternoon when they have other things to do and cannot
even read them.
So one’s letters wait over a
day a night and a day, or until one gets
back from Chicago.
Why is it Mr. Burleson takes millions
of dollars’ worth a day out of the convenience,
out of the profit and out of the efficiency of business
in America and then with a huge national swoop of
compliment to himself points out to people how he
has saved them fifty cents?
Why is it that Mr. Burleson charges
us a thousand dollars apiece, in our own private business,
to save us fifty cents apiece in public?
Who asked him to?
It is true that there are people in
America who really prefer to do business at a puttering
kind of a store no matter how much time it costs them.
They take naturally to a cash and carry store or to
a store that lovingly saves one forty cents’
worth of money by taking four dollars’ worth
of one’s time.
It is probably true that some people
want a cash and carry freight-car Post Office and
want Mr. Burleson to save their money for them.
Millions of people would make more money by not having
their Post Office save money for them. Mr. Burleson
insists his business is to save people’s money
for them whether they can afford to have him save it
or not.
The first cause of Mr. Burleson’s
being fooled about himself is that he is spotty-minded
about people, the fact that he has been running the
Post Office with reference to one special slow canal-minded
kind of America. His mind is jet black about
all the rest.
Perhaps Mr. Burleson is not the only
one of us in America who is loco-minded or spotty-minded
in business, who is running his business into the
ground by noticing only one kind of people.
CHAPTER XX
FLAT-THINKING
THINKING IN ME-FLAT
What nature seems to have really intended,
is that human beings should do their thinking in four
dimensions.
The thickness is what I think.
The breadth is what other people think.
The length is what God thinks.
Then when a man has taken these three
and put them together and sees them as a whole, that
is to say when I have taken what I think, and what
I think other people think, and what I think God thinks,
and put them together as well as I can, the result
is who I am and what I amount to.
Most people tend most of the time,
unless very careful, to think in the first or “I
think” dimension, stop on the way to God in the
“I think” thickness, and get lost in it,
or they get lost in the “They Think” breadth,
lost in what other people think and never get to God
at all.
The trouble with the Post Office has
been that Mr. Burleson likes to think in the first
or “I think” dimension, does not care what
other people think and skips right past them straight
to God.
Probably it would be unfair to say
that the Post Office is egotistical, self-centered,
sitting and looking at its own navel full of the bliss
and self-glorification of Mr. Burleson’s being
the Hero of economy and winning his boast of saving
the money of the people, but it does seem as if it
would cool off the Post Office some in its present
second-rate business idea its idea of freeing
the letter-making business from doing anything more
for the people than can be helped if Mr.
Burleson would stop and sit down and have a long serious
think about what fifty thousand Post Offices think.
There have been days with
my half-past two letters when if I had Roger Babson’s
gift for being graphic I would have charted Mr. Burleson’s
Post Office like this:
CHAPTER XXI
LOST-MINDEDNESS
OR LOSING THE END IN THE MEANS
I have wanted, before dropping the
causes of people’s being fooled about themselves,
to dwell for a moment on lost-mindedness, or losing
the end in the means.
To avoid evaporated thinking or generalizing
I am illustrating my idea once more from Mr. Burleson
as the great common experience of all of us which
we daily have together, Mr. Burleson makes us see so
many things together.
I wish something could be done to
get our Postmaster General to sit down seriously with
a two-cent stamp and look at it and study it.
It does not seem to me that Mr. Burleson
has ever thought very much about the two-cent stamp,
that he quite understands what, in a country like
this, a two-cent stamp means.
Every now and then when I take one
up and hold it in my hand, I look at it before putting
my tongue to it and think what a two-cent stamp believes.
It has come to be for me like a little modest seal
for my country like a flag or a symbol.
A two-cent stamp is the signature of the nation, the
tiny stupendous Magna Charta of the rights of the people.
As an elevator makes forty stories
in a sky-scraper as good as the first one, the two-cent
stamp represents the right of one town in this country,
so far as the United States is concerned, to be as
convenient and as well located as another. Three
miles or three thousand miles for two cents.
In physical things it is true that
America because it cannot help it has to put a penalty
on a man in Seattle for being three thousand miles
from New York, but so far as the truth is concerned,
so far as thinking is concerned, it costs a man no
more to think three thousand miles than to think three.
The country pays for it for him.
America tells people millions of times
a day on every postage stamp that it is the thought,
the prayer, the desire of this country to have every
man, no matter where his body is held down in it or
how far his freight for his body has to be sent to
him, as near in his soul to Washington as Rock Creek
Park and as near to New York as Yonkers.
The two-cent stamp is the Magna Charta
of the spiritual rights, the patriotic forces and
the intellectual liberties of the people and when
Albert Sidney Burleson, of Austin, Texas, by establishing
a zone system for ideas, for conveying the ideas of
the great central newspapers and magazines in which
a whole nation thinks together with one
huge national thoughtless provincial swish of his
own provincial mind coolly takes ten thousand cities
that like to do their thinking when they like, in New
York or in Philadelphia, Washington and Chicago, jams
them down into their own neighborhoods, glues them
to their own papers, tells all these thousand of cities
that they have got to be, no matter how big they are,
villages in their thinking, cut off from the great
common or national thinking, Mr. Burleson commits
a wrong against the unity, the single-heartedness
and great-mindedness of a great people struggling to
think together and to act together in the welter of
our modern world, the people will never forget.
Why in a desperate crisis of the world
when of all times this nation has got to be pulled
together, should people who are accustomed to taking
a bird’s-eye view of the nation like the Literary
Digest be fined for it? Why fine the readers
of the Review of Reviews or Collier’s
or Scribner’s for living in one place
rather than another? I like to think of it Saturday
night, half the boys of a nation three thousand miles
reading over each other’s shoulders the same
pages together in the Youth’s Companion.
Every man is entitled to life, liberty
and the pursuit of happiness that is to
life, to the liberty to live where he wants to and
to the happiness of not being fined for it.
A man’s body by reason of being
a body has to put up with the inconvenience of not
being everywhere, but his soul what he knows
and feels and believes and sees in common with others,
has a right not to be told it cannot see things the
rest of us are seeing all together, has a right not
to be told he will have to read something published
within a rim of five hundred miles of his own doorbell that
his soul has got to live with a Seattle lid on, or
a Boston lid on.
As a symbol of the liberty and unity
of the people in this country, the flag is pleasant
of course to look at, and it flourishes a good deal,
but it does not do anything and do it all day, every
day, the way the little humble pink postage stamp
does, millions of it a minute, to make people feel
close to one another, make people act in America as
if we were in the one same big room together, in the
one great living-room of the nation.
There is not anything it would not
be worth this people’s while to pay for making
men of all classes and of all regions in this country
think and hope and pray together in the one great
living-room of the nation some place where
three million people act as one.
It is what we are for in this country
to prove to a world that this thing can be done, and
that we are doing it, to have some place like a great
national magazine where three million people can show
they are doing it.
And now Mr. Albert Sidney Burleson,
of Austin, Texas, steps up to a great national magazine,
a great hall where a nation thinks the same thought,
holds a meeting once a week together like the Saturday
Evening Post, like Collier’s dismisses
two or three million people from everywhere who get
together there every Saturday night, and tells them
to go home and read the Hampshire County Gazette.
It is not a worse case perhaps of
lost-mindedness or of losing the end in the means
than the rest of us are guilty of, but with such an
inspiring example of what not to do, and of how it
works to do it to lose the end in the means,
I have to mention it not in behalf of Mr.
Burleson, but in behalf of all of us.
CHAPTER XXII
I had not intended to illustrate my
idea of amateur technique in self-criticism quite
so much with Mr. Burleson, especially as I stand for
a bi-partisan point of view. I wish there were
some way of dealing with Mr. Burleson as a Republican
for fifteen minutes and then as a Democrat for fifteen
minutes, and in dealing as I am, in what might be called
a nationally personal subject, a technique for self-criticism
in all of us, I only hope my Democratic friends will
give me credit for making use of Mr. Burleson not
as a Democrat (it is just their luck that he’s
a Democrat), but as a specimen human being I am trying
to get hundreds of thousands of Republicans that are
just like him, not to be like any longer. I have
only used our Postmaster General in this rather personal
fashion because he is so close and personal to us,
because in a time when we are all in peculiar danger
of being fooled by ourselves he constitutes, in plain
sight a kind of national Common Denominator of the
sins of all of us.
We are all concerned. We all want to know.
It is easy enough to say pleasantly
as if it settled something that the reason Mr. Burleson
keeps doing things and keeps picking at most people
so through fifty-three thousand Post Offices day after
day, all day, and night after night, all night, is
that he is fooled about himself.
But why? What are the causes
and the remedies people in general can look up and
have the benefit of? When we are being fooled
about ourselves, when we believe what we want to believe,
and are not willing to change our minds about ourselves,
what is there we can do?
CHAPTER XXIII
SELF-DISCIPLINE BY PROXY
My own experience is that my own faults
really impress me most when I see them in other people.
I cannot help feeling hopefully that
out of the five or six million people who are supposed
to read a national magazine, there may be a few scattered
hundred thousands who will catch themselves suspecting
they may have moments of being like me in this.
Self-discipline sets in, as far as
I can make out, in most of us in a rather weak and
watery way that is: we usually begin
with seeing how unbecoming other people make our faults
look. Then we begin disciplining our faults in
other people, get our first faint moral glow, and then
before we know it, having once got started chasing
up our faults in other people we get so interested
in them we cannot even leave them alone in ourselves.
Disciplining other people in itself
as an object almost never does any good. Mr.
Burleson is not going to get anything much out of this
article, but I am the better man for it, and there
are others, a million or so perhaps, who are helping
me chase up our faults in him, who will chase them
back to their own homes from the Post Office.
There are few of us who do not have,
certain people, certain times, and certain subjects,
with which we can be trusted to be unerringly fooled
about ourselves.
And when we consider how Albert Sidney
Burleson has missed his chance, when we consider what
he could have got out of fifty-three thousand wistful
silenced Post Offices in the way of pointers in not
being fooled about himself, we cannot but take Mr.
Burleson very gravely and a little personally.
We cannot but be grateful to Mr. Burleson in our better
business moments as America’s best, most satisfactory,
most complete exhibit of what is the matter with American
business.
I leave with the reader the Thought,
that probably the majority of men who have been watching
Mr. Burleson for seven years wasting fifty-three thousand
Post Offices, and all the fifty-three thousand Post
Offices could do for him to make a successful man
out of him, will go down to their offices next Monday
morning, and instead of worming criticism out of everybody
in sight, instead of using their business and everybody
who approaches them in the business to produce goods,
will use the business to produce the impression that
they are perfect and that nobody can tell them anything will
just sit there all glazed over with complacency cemented
down into their self-defending minds, imperious, impervious,
as hard to give good advice to, as hard to make a
dent in as beautiful shining porcelain-lined bathtubs.
It would be only fair and would save
a good deal of time in business for some of us who
like to try new ideas, if there were some way of telling
these men if some warning could be given
to us not to bother with them if these
men with brilliantly non-porous minds, could be fitted
up so that one could tell them at sight by
their heads looking the way they are by
their being bald by their having brilliantly
non-porous heads just nice perfectly plain
shiny knobs of not-thinking.
One could tell them across a room.
But the man with the most refreshingly
eager mind toward new ideas, I know, the mind the
most brilliantly open which fairly glistens
inside with eagerness, glistens outside, too.
The only thing there is to go by,
in telling a man with a non-porous mind, is to try
gently changing it, and see what happens.
CHAPTER XXIV
MACHINE-MINDEDNESS
The various forms I have mentioned
of the malady of being fooled by oneself, all practically
boil down to one in the end one cause which
we have to recognize and avoid automatism,
the lack of conscious control of the mind letting
oneself be rolled under the little wheels in one’s
head.
The main central cause operating with
people when they are being fooled about themselves,
is machine-mindedness.
A man’s body being a great storehouse
of psycho-mechanical processes and habits makes his
mind react automatically, and when some one calls him
a fool or acts with him as if possibly he might have
moments of being fooled about himself, the man’s
whole nature like a spring snaps his mind back into
self-defense, and instead of being grateful and thoughtful
as a rational or second-thought person always is,
he lets his subconscious self take hold of him, tumtum
him along into showing everybody how perfect he is.
Everybody knows how it is.
CHAPTER XXV
NEW BRAIN TRACKS IN BUSINESS
Speaking roughly, there are two kinds
of men who are markedly successful in business the
men who give people what they want, and the men who
make people want things they have thought they did
not want before. Moving pictures, watermelons,
pianolas, telephones, forks, flying machines and
locomotives, appendicitis, Christianity and chewing
gum, umbrellas and even babies have all
been brought to pass by convincing other human beings
that they do not know what they want, by a process
which is essentially courting, that is: by a
combination of fighting and affection which arrests,
holds and enthralls people into adding new selves to
themselves.
I confess to a certain partiality
for men who get rich by making people different because
I am an evolutionist and the chances are that anything
you do to most people that makes them different, improves
them.
But comparisons are irrelevant and
I am not willing to back down from my good opinion
of American human nature in business and admit that
men who prosper by making people want telephones,
or things they have not wanted, are the business superiors
of men who prosper by just piling up on people more
and more and better things they want already.
The superior business man is the man
who has a superior knowledge of himself, who searches
out and uses the gift he is born with in himself and
who gets other people to use theirs. Because it
happens that I am an inventor, or what is called an
artist, and because though I cannot remember, without
the slightest doubt, I began, to advertise that I was
here, or about to be here, before I was born, and because
I would be bored to death handing out to people things
I know they want, or presenting to people truths they
merely believe already, it would be shallow for me
to say that the men in American business who do not
make people want things, and who just heap up on them
what they want, are not successful men, are not equally
important, equally essential to the state and are
not doing for themselves and others just what the country,
if it was a wise country and was around asking people
to do things, would ask them to do.
On the other hand, I believe that
in the present new tragic economic crisis with which
all kinds of business men, whatever they are like,
are being brought sharply face to face at a time when
new brain tracks in business are especially called
for a time when practically millions of
people have got to have them and use them whether they
want to or not, I have thought it would be to the
point to consider in the chapters that follow, what
new brain tracks are like, how they work, and what
people who have been accustomed not to have new brain
tracks or to find them awkward, can do to get them
and to make them work.